Toyota taking Scion to Europe?
December 10, 2007 by Alborz Fallah
Founded in 2003, Scion is an interesting brand. Owned by Toyota Motor Corporation, it was created with the single aim of appealing to Generation Y consumers.
With the big T suffering the “fridge-on-wheels” image problem with younger buyers, Scion has managed to lift sales where needed. So far the brand only exists in the U.S. and all Scion vehicles are front-wheel drive hatchbacks, but that might all change.
So here is the rumour, there is talk of Scion making its way to Europe. Yep, an American Japanese car for Europeans.
Of course nothing is confirmed and we believe Toyota will initially introduce Scion models under its own badge before investing in a new brand.
The rumours are fuelled by many insider sources, but when these sets of spy shots landed on our desk this morning, we couldn’t help but to feel they had some merit.
Meet the new Scion XD. Caught undergoing mountain testing in the Austrian Alps, the new XD could be the launch model for Scion in Europe.
Provided Toyota is not replacing the powerplant it uses in the States, the XD would come with a 1.8-litre four-cylinder unit with 96kW and a five-speed manual transmission.
If Europe is next, Australia is not too far off and Scion can potentially make its way to Australia in the next 5-10 years.
Photos copyright to Scoopy and used with permission for CarAdvice.com.au only.
Print it: 
scion of the times, gen y are on the move! seriously though which platform does this use corolla/yaris?
Honestly….why even bother…how will this offering help diminish a ‘fridge on wheels’ image? another ZZZZ from T
As long as this brand stays the hell away from Oz, they can do whatever. There’s nothing appealing about any box-styled vehicles from Scion.
And the code to uncover the secrets of the Priory of Scion is?
By rearranging the words “Lexus” and “Toyota” to form
“Le Toyota Sux”
OMG, my spam word is “Pagani”, this is freaking me out.
WOW yet another toyota freak that has only their toyota sales plaque on their desk to cling to!!!!!
thats different pppfffffftft!!!!!
EXCUSE ME “Holden Sux Cars”! This it NOT France, so speak english!
Is “Holden Sux Cars” a person or the latest computer and/or spam tecnoligy?
Nope not French ME …..tried to translate it but wouldn’t work…..unsure what language it is! Will try again later
“La dunnydore sux” What the hell language it is?
Oh let him vent his pagan anger, I rather be zooming around in a Pagani Zonda.
Holden sux cars has lost le plot. Tee Hee
Do we need another crap jap make to go along with the other crap jap cars and crap korean cars. Theres no room for this dull brand in the market here (Euroland) forget it it will never happen. The nips would be better off developing better diesel engines than dreaming up new car companies to compete with their own brands.
Hey hey hey now.
The Scion isn’t all bad. The tC is a pretty nice looking car and one of the top 5 fastest cars under 20k.