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Italian design firm Pininfarina is in serious financial trouble. The company has lost 39.1 million euros in the first nine months of this year, an increase of 22.8 million euros over the same period in 2006.

Pininfarina has designed (and built) some of the best looking cars in the world today, such as the Ferrari Enzo, Maserati Quattroporte, Ferrari 612 Scaglietti, Volvo C70, Ferrari 599, Ford Focus CC and most recently, the Maserati GranTurismo.

Of course the company has had its hand in some of the not so good looking cars in the world, such as the Mitsubishi Colt Cabriolet.

Pininfarina now hopes to search for new partners in its contract manufacturing activities such as its recent deals with Volvo and Ford. Surveys have found that the Pininfarina name is the biggest asset for the company, a reputation the company will surely exploit.




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