BMW Speed Limit information technology headed for Australia

By Brett Davis  |  July 29th, 2010
      19 Comments

BMW announced today that it will introduce its Speed Limit information system on certain models later this year. The system warns the driver of the speed limit within any given area, automatically.

Using cameras mounted on the wing mirrors, the on-board computer picks up any roadside signs that display the speed limit. The system then alerts the driver as to what the speed limit is by projecting visuals on the heads-up display.

The system also takes into account the BMW satellite navigation data and compares it to ensure the correct limit is conveyed to the driver. It’s great for variable speed limit zones too, as the monitoring system may pick up a new speed limit post that the driver might have missed.

Starvros Yallouridis, Managing Director of BMW Australia said in a recent report,

“This technology is a first for the Australian market, and typifies the approach BMW takes in respect to development of cutting-edge technology solutions. The ultimate driving machine must offer unrivalled performance capabilities, as well as the most advanced safety systems available in the world today.”

The Speed Limit information system will debut later this year on the BMW 760Li, 750Li and 740i models as standard equipment. BMW says the system will also be available on the rest of the BMW 7 Series range and the BMW 5 Series and 5 Series Gran Turismo as a $700 option.

Relations

Similar Articles

Comments

19 Responses to “BMW Speed Limit information technology headed for Australia”
  1. +32 Vote -1 Vote +1The Salesman
    says:

    I already have one of these. Its called a WIFE

    • +7 Vote -1 Vote +1RK
      says:

      BMW: Many cars claim to help you pick up women. Our new 7 series comes with a wife standard.

    • -2 Vote -1 Vote +1Camry lover
      says:

      My wife claims that I do what you claim your wife does to you. Whenever my wife does the driving (always after two hours per the “stop, revive, survive” axiom), I apparently become a nuisance in the passenger seat telling her to slow down to 5 kilometres under the speed limit. But it is only for our own safety as it minimises our chances of having an accident by 50 percent (per VicRoads).

  2. +3 Vote -1 Vote +1RK
    says:

    Step 1: Put up sign near side of highway with a circle around 150.

    Step 2: Drive past in BMW.

    Step 3: Tell judge that your BMW told you the speed limit was 150.

    Step 4: Still get fined!… wait.

    • +1 Vote -1 Vote +1Andrew
      says:

      Sorry your honour, my BMW made me do it!

      Seriously though, I guess that’s why the system only alerts the driver. Cars might be getting smarter than their drivers, but you still have to exercise a bit of common sense.

  3. Vote -1 Vote +1Altezza
    says:

    I have a BMW (Bought My Wife) for keeping me within speed limit. She will alert me for going over speed limit. She comes at no cost, she only wanted to be loved. She can do more than that, by monitoring the food I consumed and expenses too.

  4. +1 Vote -1 Vote +1mt
    says:

    lucky it doesnt beep everytime a new speed is detected…

  5. what happens when someone spry paints a sign or when a sign is upside down?

  6. +3 Vote -1 Vote +1svd
    says:

    Wouldn’t work in NSW unless it can identify the:
    Trees that the sign is behind
    Power poles in front of them
    High trucks parked in front of them

  7. +1 Vote -1 Vote +1Save it for the track
    says:

    Hey more dumbing down for the driver’s. Whatever happened to simply watching the road and surroundings? What about the cruise control and other devices already available to help people stay below the speed-limit.
    .
    Despite protestations and bleating to the contrary there’s a couple of simple ways to stay under the sped-limit.
    .
    1. the ‘default’ urban speed-limit or ‘speed-limit in a built up area’ is 50km/h and has been for quite a few years now. Don’t see a sign, and not sure what the limit is? do 50 or less. Near a school and not sure if it’s holidays or not? Do less than 40. Too thick and absent minded or distratced not to realise what sort of area you are in. Park the car start walking, and hand your licence in. I’m sick and tired of hearing pathetic excuses from the driving public and ‘apologist’ journalists, when it comes to speeding. While I do not agree with Victorian standards of 3km/h enforcement, when people moan about getting booked for 20km/h or more, there really are no excuses. Speeds like that are not a small mark on the speedometer, and 70 feels and looks a lot different to 50. What sort of a driver needs a camera in their vehicle to see a speed-limit sign???
    Answer: A driver that talks on their mobile whilst driving, a driver that is too busy having a deep & meaningful with a passenger or two, a driver that is busy fiddling with their ipod or car stereo or any of the other modern distractions that are in today’s mobile loungechairs that are called ‘motor vehicles’.
    .
    Driver’s need to take more responsibility for their own actions, not blame the road, the signs or anything else for their own poor actions, or ineptitude.
    .
    Escuses like ‘the GPS told me to’ already do not stack up, anyone doing the wrong thing in one of these dumbed-down motor vehicles would also have no excuses. A system like this will only see driver’s ‘switch off’ more than they already are.

  8. Vote -1 Vote +1Al Juraj
    says:

    This system works against revenue raising cameras so I wouldn’t wonder if it’s disallowed in Victoria. But at a once-off $700 fee, you can kiss speeding tickets goodbye.

  9. Vote -1 Vote +1biker
    says:

    Besides the most confusing speed limits I witnessed here in Sydney, more than in any other country, does this fancy pants software also read the 40-sign and tell you that it is OK to do 70/60/50 outside school hours (pending which road you on)?

  10. Vote -1 Vote +1Save it for the track
    says:

    Looking at the speed-limit signs and knowing what time of day it is are all part of what a DRIVER are supposed to do, THEMSELVES.

Speak Your Mind

Login with Facebook:

*
To prove you're a person (not a spam script), type the security word shown in the picture. Click on the picture to hear an audio file of the word.
Click to hear an audio file of the anti-spam word