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by Brett Davis

Subaru has announced it has changed its design language for its future models. Osamu Namba, Subaru design chief, said in a recent interview with Autoweek, that this is a part of Subaru’s strategy to appeal to a wider market.

Namba said that upcoming models will feature cleaner lines and a simpler flow. Namba has been in Subaru’s design department since 2008 and is the guy behind the Hybrid Concept sketched below.

He says upcoming models would use design cues taken from the concept featuring very clean and cut, yet modern lines and flow.

Who out there would actually like to see Subaru return to its somewhat masculine roots – like those presented in the Ninties – or has everyone become used to the modern-day design?




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