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Toyota today announced the launch of the Aurion Touring Special Edition, adding more ammunition against the Holden Commodore and Ford’s aging Falcon.

The models is based on the entry-level Aurion AT-X, but receives 16-inch wheels, a rear spoiler, leather steering wheel and gear lever.

The Touring also benefits from front and rear parking sonars, a six-disc CD changer, Optitron instruments, a multi-information dashboard display including trip computer and dual zone automatic air-conditioning.

The Aurion is powered by the most powerful engine in its class, a 3.5-litre Quad Cam V6 producing 200kW of power at 6200rpm and 336Nm of torque at 4700rpm on regular unleaded petrol. Power output rises to 204kW with premium unleaded fuel.

Power and fuel efficiency go hand in hand with fuel economy of just 9.9 litres of regular unleaded fuel per 100km, making the Aurion the only Australian-made big six to comply with Euro IV emissions.

All Aurion variants come with a six-speed automatic sequential gearbox and Vehicle Stability Control (VSC – ESP).

With 15,072 Aurions sold to August, the car currently owns 16.5 per cent share of the large car market.

The Toyota Aurion Touring SE has a recommended retail price of $34,990.