Changing market conditions and tougher fuel economy regulations are to blame for pushing back the arrival of Honda’s redesigned Civic until 2011.
The delay means the new Civic, Honda’s first redesigned Civic since the current Civic’s debut in 2005, is past the general five-year product replacement cycle.
John Mendel, Honda America’s executive vice president did not specify an exact time period, except that the new Civic will be out in 2011.
“We change vehicles as need be. The ability to do something based on more current information is better than waiting a full model cycle. Some of that is being able to have the opportunity to change what you see happening in the marketplace,” he told Automotive News.
Japanese carmaker Toyota experienced a similar life cycle extension on its Corolla in 2007 due to a lack of engineering resources, but the delayed arrival had no impact on sales.
The Honda Civic, which finds 1 million new buyers each year worldwide, will undergo major changes for the next generation. Sources say it will be larger than the current model but still feel about the same size.
In other Honda news, there are no delays to the Civic-based CR-V crossover with the redesign to arrive globally in 2011.
Read: Honda Civic Review.
Source: Automotive News