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Kia targeting fleet customers with Stinger

Police interested in pre-production car spotted at fleet conference


Kia Australia is using the Stinger to reel in fleet customers, displaying a pre-production Stinger GT at a recent Melbourne fleet manager's conference.

When local Commodore and Camry production wraps up later this year, companies previously tied to Australian large cars will have the ability to look elsewhere.

Stinger will launch in Australia with two rear-wheel drive variants, a 2.0-litre turbocharged four-cylinder petrol that produces 190kW of power (10kW more than the Optima) and 353Nm of torque, and the flagship GT.

The GT uses a 3.3-litre turbocharged V6 engine that produces 272kW of power and 510Nm of torque. Both engine variants are still being tuned for Australia (along with exhausts), so power figures could change prior to the car's launch.

According to Kevin Hepworth, general manager of media and corporate communications at Kia Australia, the company isn't hunting Commodore and Camry sales, but it seems the logical target.

“I think it is fair to say that Stinger is going to offer a lot to fleet customers _ particularly the 2.0T. I’m not so sure we are so much pushing it as a replacement for the Commodore/Camry/Falcon markets but that is an area of the fleet world which is changing and Stinger is certainly an option for fleet buyers to consider," Hepworth said.

“As for the 3.3, there has been a lot of initial interest from various police forces and they represent enormous fleet potential.”

The Stinger generated a fair bit of buzz at the conference, which included "keynote addresses, plenaries and insightful presentations and workshops from professionals who are experts in their chosen field".

The powerful V6 Stinger struck the right chord with police fleet buyers, who were also present at the conference.

Do you think the Stinger has what it takes to offer a credible alternative to fleet customers?

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