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by Matt Brogan

Suzuki has finished 2009 on a sales high retailing 2,005 vehicles last month – its best ever December figure on record – to round off the year with a total of 20,298 vehicles sold.

The record monthly figure was a 15.9 per cent increase on its previous record month set in December 2008.

Having surpassed the 20,000 mark by almost 300 units, Suzuki’s figure ranks amongst its top three best ever results set in Australia. Since 2004 the company has more than tripled retail sales to remain one of the fastest growing vehicle brands in the country.

“This is a terrific result for Suzuki in such challenging times, particularly given that we have only added one vehicle to our line-up, mid way through 2009, the all new Alto” said Suzuki Australia General Manager, Tony Devers.

“Our total sales for the year were almost 300 units above the target we set ourselves at the start of 2009.

“More importantly we have maintained our market share year on year to continue at 2.2 per cent.”

Mr Devers attributed the result to Suzuki’s product range which continues to offer style, safety, reliability and excellent value for money in the one affordable package.

“Swift has maintained its excellent sales result throughout 2009 with a total of 11,548 vehicles moving out of dealer showrooms.

The result sees the star car as one of the top choices for private buyers in the light car segment despite a raft of competitor updates to the segment over the last 12 months.

“Combine this with Australia’s first ever sub-light vehicle, the all new Alto, which continues to draw increased customer interest since its introduction in August and the valued-packed SX4 small car, and Suzuki’s choice of passenger vehicles has never been stronger.”

Grand Vitara was another stand-out performer for the brand with total sales for the year up 8.4 per cent on the previous record figure set in 2008. The award-winning model was one of a few compact SUVs to boast a strong sales growth with 4,190 retails in 2009.

“Together with our consistent sales of the Jimny Sierra we sold over 5,000 vehicles in the compact SUV segment. This is a new achievement for Suzuki in this country and one that we are extremely confident will continue as we move into a new year.”

Mr Devers said the future remains very strong for Suzuki in this country.

“2010 promises to be one of the company’s biggest years in history with two significant models coming on stream in the first half of the year.

“It begins early with the introduction of the next generation SX4 in February.

“Featuring an all-new engine with significantly improved environmental credentials, new transmissions and more safety and creature comforts than ever before, we are confident the SX4 upgrade will guarantee additional share of the small-car segment.

“Things then move up a notch mid year when we welcome to our shores the company’s first ever mid-size car, the stunning Kizashi.

“The enthusiastic response coming out of the United States and Japan has us extremely confident for the model here in Australia.

“The Kizashi will serve as Suzuki’s flagship model, expanding and strengthening our award-winning line-up of high quality cars and SUVs,” said Devers.




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