Plans for an Alfa Romeo Giulia wagon have been shelved, with the company believing the Stelvio will fill that market niche.
Alfredo Altavilla, Alfa Romeo’s head of manufacturing, has told Car the company has “decided not to do a Giulia Sportwagon”.
Altavilla isn’t sure the brand needs a Giulia wagon, given the related Stelvio crossover drives well enough. Indeed, he believes that anyone who would have been in the market for the wagon will end up buying the Stelvio.
The Alfa Romeo brand was relaunched in 2015 as a mass market luxury competitor for BMW, Mercedes-Benz and Audi. The multi-billion dollar plan was built around a new rear- and all-wheel drive platform, dubbed Giorgio, and envisioned eight new models hitting the market by 2018.
Due to slowing demand in China, the plan was revised last year, and will now see the new model range rolled out by 2020 – although no timeline has been given for models beyond the Stelvio.
To help spread out the cost of developing the Giorgio platform, Alfa Romeo’s architecture will be used to underpin a variety of large Jeep models, the next-generation Maserati range, and Dodge’s rear-wheel drive lineup.
Note: Giulia wagon speculative rendering by X-Tomi.