Car Advice

Camaro designer leaves GM to head-up Volkswagen’s US design studio

By Matt Brogan |

The designer of the iconic new Chevrolet Camaro, Mr Sangyup Lee, is leaving General Motors for a new position with Volkswagen-Audi’s California-based ‘Advanced’ design studio.

After studying transportation design in the US, Korean-born and raised Lee spent time with both Porsche and Pininfarina in Europe before returning to the States to begin his decade-long stay with General Motors. During his tenure with GM, Mr Lee worked on the 2004 GM/Bertone Buick Velite concept (below), Stingray concept and most famously, the new Camaro.

buick_velite_concept_2004

Mr Lee’s designs are certain to provide some interesting change at VW-Audi when he begins as Chief Exterior Designer mid-next year.


 
  • fasthonda

    Ten years at GM…hmmmm!Doesn’t sound good to me at all.
    We’ll most likely see more Americanized VW/Audis,from a styling point of view,
    it may prove not be the best move from the point of view of VW/Audi afficinados.

    • crouchy

      Ford have done it, Toyota do it, Subaru are doing it and now VW/Audi will do it … Car companies are realizing that if they target their product directly at the giant (not so giant at the moment) US market, then results will follow.

    • jon

      Doubt it.

      • crouchy

        Money talks…

  • Valet Dabess

    i hope he doesn’t design anything as ugly as that buick

    • Patriot

      With designs now coming from some unknown Korean, you wouldn’t expect anything other than ugly. Either that, or it’s just a random rip off. It’s a travesty.

    • Wheelnut

      Yes the Buick roadster is ugly.. However; there’s a number of cars which could do with some work at VAG.

      For example; he could start by trying to improve the looks of the Cayenne.. Then there’s the Skoda line-up.. not to mention get rid of those g@y [LED] eyelashes on the Audis

      So I think he’s going to be fairly busy

  • Will

    Interesting, diesel and or diesel electric Camaro…finishing a job that GM could have undertaken. Sad for GM., potentially great for Volkswagen….

    • Wheelnut

      Sangyup Lee did the initial sketches of the Camaro; but it was the boys at Holden who made the necessary changes to it take it from concept to reality

      In fact Mike Simcoe [head of GM design] has said that the guys at Holdens State of the Art Design Studio; such as Peter Hughes – who designed the VE and Richard Felazzo – who designed the Efijy Concept; will play a more major role in the design etc of a number of GMs future projects

      Which shows that not only does GM still have a number of talented designers [particularly here in Australia].. but also that Holden is considered [by Detroit] to have considerable potential. Which is why Holden wasn’t sold off – as some people on here expected/had hoped.

      • The Realist

        I am surprised you even managed to get his name right…