If recent spy photos have left you unexpectedly pumped for Hyundai’s upcoming 2017 Genesis G70 sedan, this new speculative rendering might help to tide you over.
The latest addition to the Korean manufacturer’s new spin-off premium line isn’t expected to be revealed for a little while yet, but a prototype spied in September revealed more than a few key details for what we can expect from the potential 3 Series rival.
Now, a detailed new rendering from independent artist Brenthon Design looks to have taken those spy photos as a starting point, fleshing out a convincing look – if still speculative – at what’s to come.
Just as the spied prototype does, the G70 rendered here boasts a low and wide look, with large multi-spoke alloy wheels tucked beneath muscular guards.
Hyundai’s familiar and unquestionably Audi-inspired grille design sits up front, building on the look established by the larger Genesis G80 (previously known simply as the Hyundai Genesis), while also sharing a similar look with the new i30 hatch.
That styling connection makes for an interesting point of difference for Hyundai, which has said that – unlike other spin-off luxury arms such as Lexus and Infiniti – it will work to showcase the Genesis brand’s origins.
In a sense, the role of the Genesis brand will be not only to give Hyundai access to a market segment that boasts bigger profit margins, but also to announce just how far the ‘other H brand’ has come since its days as a producer of cheap-and-cheerful econoboxes.
The G70 is expected to make its production debut in the weeks ahead, likely at a standalone event in Korea before bowing at the New York motor show in April. An Australian launch is expected to occur in the second half of 2017.
For more on the G70, see our links below.
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