The 2017 Land Rover Discovery has been teased again this week, ahead of its official reveal later this month, wrapped in a disguise covered in children’s drawings.
Dubbed ‘Kids Camouflage’, the special disguise features drawings by children aged between five and nine, depicting their favourite days out.
Land Rover says a significant part of its product development is having a team of children testing, challenging and representing the needs of the modern family every day.
To acknowledge this, the company decided to have kids design the final camouflage before the all-new model gets revealed in a few weeks’ time.
Alex Heslop, chief engineer for the new Discovery, said: “Being able to get the children involved in our final camouflage design brought a smile to all our faces”.
“They don’t always realise it, but these kids have played a major role in developing the new Discovery.”
The interior has also been partially revealed in one of the images, which shows seats not dissimilar to those in the smaller Discovery Sport, while a rear sunroof for the rear passengers is also visible.
First previewed by the Discovery Vision concept in 2014, the new off-roader will replace the ageing Discovery 4, which, underneath, is essentially the same car as the Discovery 3 that first launched in 2003.
Using this aluminium-intensive architecture, the Discovery should see significant weight losses, which will make it significantly quicker, more agile and more economical than the circa-2600kg current generation.
Stay tuned for the Land Rover Discovery’s official reveal on September 28 ahead of its debut at the Paris motor show, which starts on October 1.