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Ford’s EcoBoost engine sales exceed expectations in US

By Matt Brogan |

Ford’s four-cylinder EcoBoost engine is attracting younger and more affluent buyers to the brand, according to Ford US.

The 2.0-litre direct-injection turbocharged unit is currently available on the Taurus SHO and the Flex, as well as Lincoln’s MKS and MKT.

The 205kW/379Nm EcoBoost will make its way into the Falcon in early 2011, and Ford Australia President Marin Burela says prototypes of the new pairing are performing well.

“My only frustration is the fact that I can’t get it out into the market quickly enough,” he said.

Mr Burela said he does not believe the new engine will cannibalise the I6-powered base model XT, but similarly to the US attract a new demographic of customer.

“We see the four-cylinder EcoBoost as an incremental business opportunity for us. It will give us the opportunity to open doors where currently we as Ford do not participate.”

Sales of the EcoBoost in the US have so far exceeded Ford’s expectations, with October’s figures double those of September.

2010_Ford_Taurus_SHO_live

Ford will add a 1.6-litre four-cylinder variant and a 3.5-litre V6 to the EcoBoost global line-up next year.

by Tim Beissmann


 
  • Baddass

    I do like the new Taurus. Looks like a muscle car, with the thin headlights, chrome grille and bulging bonnet.

  • http://caradvice.com.au auto

    the Taurus face should be on our Falcon

  • Mr Brooksy

    Looks ok, but no way would I buy that over a Falcon, the Falcon looks much better. It will be great to have that engine in the FG! It will compliment the fantastic I6 and V8 crushing I6 Turbo!!

  • Jake02

    Are you sure the Taurus SHO and Flex Ecoboost are powered by just a 2 litre Ecoboost? I’m sure the Flex has a 3.5 litre Ecoboost engine…

    I want a Flex Ecoboost NOW! Its just so cool! And I wouldn’t mind a Taurus either (especially over an Accord – one of it’s main US competitors) in fact I could summarise by saying we need more Ford models. They’re on a role!

    • Simon

      “Roll”.

      • Jake02

        Excuse me?

  • Shak

    I may be a Holden fan and sound a bit cynical, but at what revs is the power and torque produced? Because the focus of this engine is to be fuel eficiency, and if it revving its lungs out to get some power then thats just gone out the window.

    • Dan

      379nM of torque at around 1500rpm… So i doubt it will be reving its box off.

    • Bob

      If you want an engine that revs its lungs off to get power, you’re already onto a winner.

  • Deco

    I’d bet my life that the Falcon figures for the I4 ecoboost won’t be as impressive power wise, but maybe more impressive economy wise.

  • Nick K

    Ford’s strategy to put the ecoboost 2.0L into the Falcon is sound. This engine has plenty of power and torque, coupled with the 6 speed DSG style box that is also part of this drivetrain and you have a big car with the real world fuel economy of a smallish 4cyl. Look how efficient the VW Golf is with a 1.4 turbo and 7 speed DSG box, not far off a diesel, this will be the case with the Falcon, only scaled up a bit.

    As long as Ford gets the reliability and longevity of the drivetrain right this should blow the SDi Commodores into the weeds

  • LJS

    The Taurus has the 3.5lt Ecoboost, as does the Flex. NOT the 2.0lt unit as mentioned.

    And after seeing a Taurus in the flesh, there is something not quite right with the front end styling. I’d go for the FG.

    • Andrew M

      according to the article, the 3.5L ecoboost isnt out yet.
      I dont believe it is either.
      Perhaps its just the N/A 3.5L

      The lincoln definately has the 2.0L, its the first one to have it

      • Safety Frist

        Ecoboost 3.5 is currently in Fords 2010 Taurus SHO and will find it’s way into Flex, MKS & MKT…..

  • tomtom

    “the 3.5L ecoboost isnt out yet.
    I dont believe it is either.
    Perhaps its just the N/A 3.5L”

    In North America it comes with a 6 cylinder Ecoboost engine.

    The 4 cylinder is not available yet.

    A basic Google search would show this!

  • Captain Nemo

    Silly question time

    If a Toyota Camry with a 2.4l 4cyl is classed as a midsize car & a Camry/Aurion with a 3.5l V6 is a large car. Will Ford be able to class the Falcon as a small car with a 2.0L motor?

    Hey maybe even call it the worlds roomiest “small” car.

  • Baji

    In my opinion, the FG Falcon looks better in every way than the Taurus. As for the engines, I wonder if Ford will decide to use the 3.5L Ecoboost in the Falcon. It would be very interesting if they did.

    And i wonder if Mazda will adopt ecoboost into its mainstream models.

    • Devil’s Advocate

      Mazda have their own ‘sky-g/sky-d’ range of engines in the pipeline however I don’t know yet how closely related they are if at all now that Ford owns even less of Mazda. For information, if the ecoboost is related to the current 2.0L duratec engine (mainly the block design as the heads would be different due DI etc) then technically it is Ford adopting a Mazda designed engine as the current duratec 4 cyl range are based off the Mazda MZR 4cyl block. Will be interesting to see how it all goes. It looks promising, however generally Australians are afraid of changes so it probably won’t be that successful here. ;-)

      LOL Anti spam = Ford

  • phase3

    they’ll only use the 3.5l ecoboost in the falcon if and when they decide to stop making the I6. the 2 engines are too similar in power/torque for them to make them both available at the same time.

    with news (or rumours) coming out of the states that ford’s going to be making an ecoboosted version of the coyote v8 for the mustang, i can’t wait for them to slot that into the falcon…that would be sweet…

  • Ed

    2.0L engine hasn’t even been built yet, another failure from Car Advice