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With Land Rover Defender production recently ending, the brand is now looking ahead to its replacement, which is due to be revealed in 2018.

The Defender has a cult following amongst its fans – fans that were disappointed with a recent report that suggested the new model will be delayed by a year while the brand gets things right to ensure it will appease buyers.

Jaguar Land Rover’s Special Vehicle Operations is a division within the company that develops extreme off-road, extreme performance and extreme luxury models based off existing variants.

Land-Rover-SVX-SVO-Defender

CarAdvice spoke with managing director of SVO, John Edwards, about the type of involvement SVO will have in the development of the new Defender.

The extreme off-road projects of SVO, badged SVX, is a likely given for the new Defender, but Edwards opened up the possibility of a performance oriented Defender, along with an extreme luxury version.

“We look at every car — clearly I’m not going to talk about the future Defender, because we’re not talking about that yet — and we say, ‘could we have an SVR version of this car?'”

Land Rover Defender farewell event_11

“Could we have an SVX? SVX is all about capability. We haven’t launched the brand yet, but I think you get an understanding of what it is. When I think about it, I think about Dakar and Camel Trophy, and somewhere in the middle is an extreme off-road version of our products.”

“We look at all of our cars and these guys dream about a performance car and a capability, or a luxury version, and I could see all three of those brands featuring on all of our cars.”

A performance version of a utilitarian vehicle wouldn’t be totally unfounded, given that Mercedes-Benz does an impressive job building and selling V8 and turbocharged V8 versions of its G-Class.

Would you like to see an extreme off-road, extreme performance or extreme luxury version of the next generation Land Rover Defender?




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