blog counter
Mazda MX-5 20th Anniversary celebrations from Japan : Car Advice | News Blog

Mazda MX-5 20th Anniversary celebrations from Japan

September 30, 2009 by Matt Brogan  




To celebrate the 20th Anniversary of the Mazda Roadster (known here as the MX-5), Mazda Motor Corporation hosted a special commemorative event last weekend at its Miyoshi Proving Ground in western Japan.

Mazda_MX-5_20th_Ann_file_003

First launched in 1989, Mazda’s two-seat lightweight open-top sports car is celebrating its 20th birthday this year. To commemorate the milestone, over 1,600 Roadsters and their owners made their way to the car’s birthplace at the Miyoshi Proving Ground.

When the proving ground gates opened at 6:30am, the arriving Roadsters were welcomed home by attending staff. Approximately 2,600 owners and fans had journeyed from all over Japan and overseas to join in the celebration.

Mazda_MX-5_20th_Ann_file_002

The event was officially launched with a toast from a 20-year old Roadster owner, who had been born the same year as the iconic vehicle was launched.

During the event, members of the development team and MX-5 owners from abroad delivered congratulatory speeches; Roadster owners’ clubs from every region of Japan were introduced; and guests were invited to take part in a Roadster quiz.

Mazda_MX-5_20th_Ann_file_001

To bring the celebration to a close, Mazda’s director and senior managing executive officer in charge of vehicle development, Seita Kanai, stood up to address the crowd. His cry of, “The Roadster is forever!” was greeted by thunderous applause from the spectators.

To end with a Zoom-Zoom flourish, all 1,600 Roadsters formed up to parade around the track before leaving the Miyoshi Proving Ground with a fond farewell from the Mazda staff.

With: Mazda

Share this article:
  • Facebook
  • Twitter
  • MySpace
  • del.icio.us
  • Google Bookmarks
  • Digg



Related Articles:

Mazda releases 20th anniversary MX-5
To commemorate two decades of the MX-5, Mazda has released a special 20th Anniversary edition of its lightweight, two-seat, open-top

Mazda MX-5 Superlight Concept set to appear in Frankfurt
The Mazda MX-5 Superlight Concept is set to make its debut appearance at this year's Frankfurt Motor Show. Mazda's purest MX-5

2008 Mazda 2 coming soon
Mazda Japan yesterday held a rollout ceremony for the all-new Mazda2 (known as the Demio in Japan). The lifespan of

Mazda 3 Sport ‘Smart Edition’ for Japan
Mazda Motor Corporation today announced the launch of the Mazda Axela Sport 1.5 'Smart Edition' in Japan. This special edition Mazda

HSV 20th Anniversary Collectables
Holden Special Vehicles has begun a new campaign to celebrate its 20th Anniversary with the release of ’20 years of

Comments

2 Responses to “Mazda MX-5 20th Anniversary celebrations from Japan”
  1. fxh555 says:

    Congrats to Mazda on reaching a great milestone. Have admired these cars since they first came out 20 years ago. Looking forward to the next 20 (even if it’s electric, diesel or LPG powered)!

  2. RdS says:

    good on mazda for putting on such a great event for its car owners. :)

Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!

*
To prove you're a person (not a spam script), type the security word shown in the picture. Click on the picture to hear an audio file of the word.
Click to hear an audio file of the anti-spam word