In 2010, Renault design boss Laurens van den Acker, only recently poached from the top spot at Mazda, revealed his vision for the French brand’s next-generation styling.
That concept, the DeZir, went on to inform the look of everything from the compact Euro-market Zoe through to the big Master van. The most recent models to wear the company’s family face include the new-generation Megane, the mid-sized Talisman and the new Kadjar SUV, among others.
Now, according to industry journal Automotive News, van den Acker has confirmed that another new sports concept will appear at October’s Paris motor show, once again previewing the next step for Renault’s brand-wide styling language.
Above: the new Clio (left) was among the first to wear Renault’s new look, and the outgoing Megane (right) has been given a facelift to match. Top of page: the 2010 DeZir concept.
The new concept is expected to build on what the Dutch designer has called a “stages of life” philosophy, which has previously focussed on exploration and family.
This time, van den Acker says the focus is love. An obvious go-to, for a sports concept.
“It will not be very practical, but love isn’t,” van den Acker told Automotive News.
Above: the all-new Megane, due in Australia soon, is one of the latest models to wear Renault’s new family look
Van den Acker added that fans should not expect to see as significant a change to the brand’s design identity as before, with the current look only just now making its way across the full Renault range.
“It took us so long to find a face. I’m not sure we could go through the agony again,” the 50-year-old styling chief said.
Watch for Renault to show its new sports concept at the Paris motor show in October.