Ford Australia is facing a unique dilemma with the Ford Mustang, with orders now backlogged for almost two years.
With deliveries now starting, the presence of cars on the road has prompted buyers into action. The rush of customers has pushed orders out to over 6000, with a waiting list stretching out to well into 2017.
Ford Australia communications and public affairs director, Wes Sherwood, told CarAdvice that the company was amazed with the uptake.
“We now have 6000 orders and the waiting list is out to 2017. We are still fighting to get more cars this year…,” Sherwood said.
Ford is facing a similar dilemma with the Falcon, with orders of the Sprint almost entirely accounted for, despite the car not going on sale until May 2016.
Buyers are clearly loving the raspy V8 nature of the Mustang GT with only around 12 per cent of buyers opting for the four-cylinder turbocharged petrol Mustang.
While production of the locally made Falcon isn’t slated to end until October 2016, the Mustang outsold Falcon in January soon after Mustang was launched in Australia.
Ford Australia president and CEO, Graeme Whickman, told CarAdvice last year that the company was overwhelmed with the customer feedback and sales uptake of Mustang in Australia.
“We are simply overwhelmed and humbled by the reception to Mustang thus far, which is probably our closest equivalent to the Beatles first trip to Australia,” said Whickman.