BMW introduces M Sports Package for 7 Series

By George Skentzos | July 29th, 2009

BMW is set to offer an M Sports Package for the first time on its new generation 7 Series luxury sedan.

The package will accentuate the performance credentials of the BMW flagship by providing both interior and exterior highlights for a truly unique look.

The M Sports Package comprises an aerodynamics package including a new front fascia, rear apron and additional chrome trim.

Inside, owners will be greeted by illuminated M entry trims, sports seats with leather upholstery, the M leather steering wheel with multi-function buttons and the M footrest.

BMW Individual roof lining in anthracite and interior trim in fine-grain aluminium round off the interior ambience with its focus on sporting performance.

The overall look is complete by 19-inch M light-alloy wheels in double-spoke design with 20-inch wheels in the same design available as an option.

The BMW M Sports Package is available on all models in the BMW 7 Series range from September 2009 production.

Deco

Just looks different, doesn’t go harder?
Al Juraj

They should simply come up with the real deal, the BMW M7.
Alex

Well, better late than never. But Seriously CA, why did it take three weeks for this to come up?
I think it looks great, but I do have something against making limousines sporty. If you want something sportier then presumably you are planning on driving yourself, so why not just buy a 5 Series? I think the S Class with the AMG package looks much classier, but this is still pretty nice. I just think the M Sport packages are beginning to look a little messy and uninspired.
Alex

Just to add, although I think the S Class looks classier, I think that a 740d with the M Sport package would make a much better everyday car than any S Class would.
The Realist

Other than the chrome I like it!
figo

oh man… when will bmw start making beautiful cars?
The Realist

They already do, the X6 to name just one.