Comments on: Free Insurance on Dodge Range of Vehicles

By: Zippy

Zippy — Mon, 21 Sep 2009 14:08:49 +0000

Nice marketing idea but what happens when/if people are not happy with their cover?

Consumers will allocate the price of the car to the service they expect from the insurance.

This might end badly

By: steve

steve — Tue, 26 Jun 2007 20:51:42 +0000

I think the “catch” is the fact that you will be driving a North American car. They handle, they go, they brake well… no wait…. the opposite of all those things. I was living in Bizarro world for a minute.

Notice how the quality manufacturers don’t offer any sort of incentive to buy their cars. Why? Because you’ll be paying for the piece of mind.

Notice how Mitsubishi offers a million year warranty on their cards. This is the same marketing ploy. The deal they’ll get from QBE will be much less then the profit they make from selling a $2 car.

Steve

By: Bavarian Missile

Bavarian Missile — Tue, 26 Jun 2007 12:02:50 +0000

What no finger with that smile. HAHAHAHA

Still not forgiven I guess.

By: alborz

alborz — Tue, 26 Jun 2007 11:45:12 +0000

nah Lisa that would be BMW, they are the option kings :D

By: Bavarian Missile

Bavarian Missile — Tue, 26 Jun 2007 11:41:14 +0000

God whats next ,buy 1 get one free ? Maybe it’s like Mcdonalds they make their money on the options or the servicing? Or is that free too.

By: Paul

Paul — Tue, 26 Jun 2007 11:05:38 +0000

Yeah, not taken anything away from the Dodge offer though… I think they would less inclined to haggle in terms of price or throw in extra features given this offer, to reduce the extent of the cost, but they are still losing out and consumers win!

Although I cant see even if they offered 5 years of comprehensive Id wanna buy one of their cars!

By: alborz

alborz — Tue, 26 Jun 2007 10:49:25 +0000

yeah trading in a car is the lazy way out, and u never win!

By: Paul

Paul — Tue, 26 Jun 2007 10:48:27 +0000

Lol yeah…. good point! Abit like ‘Australian fleet sales’ used cars, they advertise on TV trading in absolute bombs for ridiculous amounts, no doubt they forget to say that their cars have inflated prices to take that into consider.

By: alborz

alborz — Tue, 26 Jun 2007 10:43:34 +0000

that is an insane offer! dodge must be desperate for sales, this offer would save me around 1500 a year! thats a saving of 3g for the 2 years!

i wonder if they ask u for your age prior to negotiations as they have to factor the cost into their sale price?

By: Myke

Myke — Tue, 26 Jun 2007 09:24:52 +0000

Good idea, especially for P-platers as new car insurance is a bitch. Shame it’s only Dodge that offers this and not other car companies. Buying a Dodge is a pretty big price to pay for getting free insurance.