Car Advice

New Toyota Prius First Look

By Anthony Crawford |

prius-1

“More power, more efficient and even greener, the third generation Prius has definitely got our attention”

Call me ignorant or uninformed but I’ve never heard of a five-seat production car with a co-efficient of drag as low as 0.25.

Take it from me, this is a staggeringly low figure (Hummer H2 – 0.57, Ferrari F40 – 0.34, Chevrolet Volt – 0.30) and just one of the many reasons why Toyota’s latest generation Prius is said to consume a miserly 3.9 litres for every 100 kilometres travelled.

800px-ferrari_f40_in_ims_parking_lot
Earlier this week, CarAdvice was given a first look and brief drive of the latest Prius, and its hard not to be impressed by the evolution of this hybrid, especially one with 20 per cent more power and 10 per cent less fuel consumption.

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Even better and worthy of three green stars, is its remarkably low CO2 emissions of just 89 grams per kilometre.

To put that into proper perspective, a Bentley Brooklands Coupe puts out a whopping 465 grams per kilometre, while the toy like smart fortwo (it can only seat two people with next to no luggage) just pips the new Prius by one gram only at 88 grams per kilometre.

prius-rear
At first glance, the new car looks much the same as the Prius it replaces. But as I do the usual walk around with the product planning guy, you realise that the new model is a vastly improved version of the car it will replace in July this year.

For starters, there’s a 1.8-litre, four-cylinder, Atkinson cycle petrol engine under the bonnet replacing the 1.5-litre powerplant in the current Prius. That means 73kW and 142Nm of torque, which is more than a 20 per cent increase, while the electric motor now produces 60kW, up from 56kW.

prius-engine
I punched the throttle once or twice and certainly felt the increased power and substantially quieter engine note. The current generation car is downright noisy under load.

The really interesting thing about this new Hybrid Synergy Drive is the complete and utter elimination of belts and pulleys under the bonnet. None, zilch, no belts to be seen in a thorough inspection of the engine bay.

That’s no crankshaft pulley (well there is for balance but no belt attached) and the water pump is electric, which means less moving parts and less maintenance, together as a further contributor to the new Prius’ ultra low fuel consumption.

And for all those scaremongers who have said the batteries in the Prius take up half the boot, you couldn’t be more wrong. It takes up less room than a full size Kookaburra cricket bat.

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You don’t need to worry about the battery life either, there’s a fleet of second generation Prius taxis operating in Cairns in far from ideal conditions, some of which have done over 600,000 kilometres and still going.

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In fact, out of the 12,000 or so Prius’ sold in Australia, there has been only 17 batteries sent back to Japan for analysis, and only three of those were distance related.

I’m told none of the owners have had to pay the current price of more than $3000 for a replacement battery.

Initially you’ll be hard pressed to pick the differences between the exterior of the current model and new Prius, they’re very subtle although, the overall shape is now wedge like and looks sportier.

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Under the newly designed headlight covers you’ll find high-tech LED lamps for low beams and well as the tail and stop lights. They use far less energy than Halogens or Xenons.

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The rear spoiler has also been extended as part of an overall aerodynamics package, which helps make this car so slippery when it comes to drag.

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But inside the cabin is where you’ll find plenty of new technology and the most change.

New Prius drivers will be better able to focus on the road ahead with a head up display, which can also be raised or lowered at the touch of a button.

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The really tricky stuff is in the form of the Touch Tracer system on the steering wheel. These are in the form of two touch pads, which allow the driver to access any and all information via the large display zone mounted on top of the dashboard.

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Just move your fingers over the pad and the various information modes will appear on the screen ahead, very cool.

prius-screen
There’s a new centre console, which looks particularly futuristic and a new blue coloured drive mode shifter, which is far quicker to access than in the current model.

prius-shifter
More headroom in the rear was obviously a concern for some buyers, so Toyota has addressed this by moving the highest point of the roofline backwards.

No matter where you sit in the new Prius, there is plenty of space. The car is a little wider and longer while retaining the same wheelbase as the current generation car.

prius-rear-seat

No longer might you have to climb into a boiling hot car on one of those stinking summer’s days either. The car we drove had an ingenious solar-powered ventilation system that removes hot air from the car when it is parked.

prius-solar-panel

And that’s not all, on your way back to the car, you can engage the air-conditioning system via battery power alone, to run for three minutes so that the car will actually be cool when you enter the cabin.

Provided the car has enough battery power, you can drive in EV mode or on electric power alone, but punch the throttle and the petrol engine will immediately kick in.

prius-modes
You can also select Power mode, Eco mode or just leave it in the default Hybrid Synergy Drive, as I tended to do.

That said, I have it on good authority that normal commuter driving in a current generation Prius can return up to 900 kilometres from the 45-litre tank, which I find remarkable.

Along with all the usual safety features such as airbags, ABS and Vehicle Stability Control, the new Prius will offer a Pre-Crash safety system that uses wave radar to scan the road ahead for obstacles.

If the system detects a high probability of a collision, the driver will be alerted and braking assistance will supplement the drivers own braking.

If there is no avoiding a collision, it will automatically apply the brakes even if the driver fails to do so.

Dynamic Radar Cruise Control, which also uses radar to maintain a safe distance from the vehicle in front, will also be available.

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And if you opt for the Navigation system, a rear-view camera will assist you in those tight parking spots or you can go for Toyota’s latest Intelligent Parking Assist, which if you can be bothered, will virtually park the car by itself (some assistance from the driver is required).

While I have no doubt the new Prius will do everything it promises, the expected on road staring price of more than $40,000 will put it well out of reach of the average family, who may also want to help save the planet by driving one of these super green machines.

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At least, that was the problem I put to the Toyota guys and their answer was that their goal was to have a Hybrid powered car across every model range in the not too distant future.

That process will start with the launch of the locally manufactured Hybrid Camry in 2010.


 
  • Philthy

    Cue Toyota bashing and “diesels are better”. I think it’s a worthy improvement on the previous gen model. Especially the under bonnet optimisations. Looks a bit better too.

  • SteveH

    Couldn’t agree more Philthy, let the bashing commence.

    Looks ok in my books but probably needs bigger wheels. Shame about the price though as it seems a bit steep, even with all of the gadgets.

  • Tom

    I think a lot of people miss the fact that drag coefficient by itself means nothing when it comes to aerodynamic performance. The drag force is the drag coefficient multiplied by the cross-sectional area of the object and its velocity squared (and fluid density, if you want to get technical). So you can have a low drag coefficient, but if you have a massive cross-sectional area, then your drag is still large. I would say that the Ferrari F40, despite the higher drag coeffient (which is deliberately higher due to downforce generating devices) would have better aerodynamic performance than the Prius.

    Having said that, the new Prius certainly seems a big upgrade over the original. However its price tag will certainly be a barrier to all but the most committed environmentalists. A small diesel car over the long run (sorry Philthy) would still be cheaper to own and run.

  • Supply & Demand

    The wheel design makes the car look cheap. Being a perfectionist, this is a deal breaker.

  • Golfschwein

    The new Mercedes E Class has a drag co-efficient of 0.25, also.

    Yes, you could almost bet your house that Australian buyers would be given the dweeby wheels. And we were. Apart from that, it looks good and clever.

  • NacaYoda

    I envisage more combinations of the two in the future. Much like the new Diesel Mini (Manual). A diesel engine suplimented by hybrid technologies should become a common path forward. Fingers crossed eh?

    Regardless, a big thank you to Toyota for pushing the traditional boundaries of motoring and introducing better technologies into the marketplace. And thank you to all thse rich greenies out there, for funding them, because I know I can’t afford to!

  • Bavarian Missile (.)(.)

    Got to agree on the wheels…………way too small !

    Fronts an improvement but rear is still hideous.

  • quiet1

    You pay 40k and you get 73 KW ….not good
    Honda Insight will be far more cheaper..

  • D

    The technology behind it may be good but why does it have to be so damn ugly? Toyota should hire some ex-Audi designers like Kia has done.

  • Pious

    $40K can buy a pretty flash car. $35K can buy a good car, and leave $5K for petrol. I’d have guessed these are for environmetalists (ignoring for the moment the alleged environmentally hostile battery issue), but really if the equivalent petrol car is $35K, and you are saving $20 per week on the hybrid, it is 5 years before it pays for itself (ignoring any replacement of battery issues).

  • D

    The headlights seem to be a cross between the ‘kinetic’ Ford Focus and a Nissan 370z

  • Toxic_Horse

    I hate to say it but i think the gadgets are so cool i would consider this car. If i could afford it….
    Just chuck a set of mags on it ( i know this would affect the drag)

  • Milar

    “To put that into proper perspective, a Bentley Brooklands Coupe puts out a whopping 465 grams per kilometre”

    Err, how is this a ‘proper’ perspective? A 2.5 tonne, 7 litre monster v a Prius? Maybe use a sherman tank next time!

  • Austin

    Why they insist on the high centre mounted information display is beyond me, does the majority of the market prefer this to the traditional setup of instrumentation behind or above the steering wheel?

    Also where are the pictures of the Heads Up Display you mentioned? What information is available on the HUD? Does it mean I don’t have to use the stupid high mounted centre instruments?

    Other than that the car is interesting from the point of being a technology showcase for toyota.

  • DesignEngr

    The Prius in black would actually look quite good….on a really dark night.
    Pass on it for me thanks.

  • Lukaas

    The day Toyota supplies wheels that are bigger than 14 inches for their “small” cars… as off factory.. is the day hell freezes hehe.

    But I suppose if u want wheels instead of paying $1500+ for OEM alloys buy one yourself and get the one you want

  • runnaln

    Intresting US Price starts under AU$28K

  • ElecEng

    If the statistics on the battery issues on this site are correct for Australian models, then this car could be worth considering. Love the gadgets especially the roof mounted PV. Really needed here in WA…

  • Bob

    considering the 90\’s Opel Calibra had a CD of 0.26 the Prius figure is not impressive at all.

  • slugger

    Argh, Bob, I wanted to be the old fart who mentioned the Calibra. So, to make up for you beating me, the AU spec Calibra didn’t have that Cd, it was a Euro-only model with dodgy skinny tyres and (I think) a wheezy 1.6.

    There’s no point in making a car like this if only the moderately wealthy can genuinely afford it. Even though the Insight IMA is something we’d most of us run from screaming, at least it’s going to be cheaper. A $28K Prius will be unpleasant to be in, a $28K Insight less so (by the by, saw an original insight the other day…what an odd car…)

    Instead of the Bentley’s CO2 output, what’s a Corolla’s or a Commodore’s? A Corolla is under 200, probably around the 170-180 mark and I think a Commodore is a tick over 200 for reference. Happy to be corrected, a quick Google turned up very little. A 1.3 Yaris is 119g/km.

    So the Prius’ low-figure is pretty fanciful, in my opinion – I’ve never heard, or more to the point, NOT heard a Prius waft by under electric power. Their engines are always running, even with a middle-aged female government worker at the wheel…

  • SteveH

    Slugger, I remember almost being run over by a Lexus RX400h reversing in a car park as it was running purely on electric power. Its only up to a certain speed that they can run purely on electric power anyway, isn’t it?

  • slugger

    ‘Slugger, I remember almost being run over by a Lexus RX400h reversing in a car park as it was running purely on electric power. Its only up to a certain speed that they can run purely on electric power anyway, isn’t it?’

    I’m talking about the fleet of Priuses in the car park, so they’re going slowly. The RX400h was driven by my Mum. She says hi (okay, not really…she owns an Echo…).

    Not sure about the speed limit, but there must be a practical limit. I live in the inner city, so I never see cars going more than 15km/h unless it’s the split-second before they mow down a cyclist or have a huge accident with a bus that’s just swung out.

  • PROJET – L

    I seem to remember reading somewhere that the 2nd Gen Prius puts out more green house emissions over the first year of its life (this includes the production of the car and its components) than a Hummer H3.

    Diesel Hybrid is the way to go 1.4 l/100k or some such figure.

  • FEAD_hearts_HVAC

    Projet – L, diesel engines still have inherently stronger vibration when you stop/start the engine. Also, diesels still cant match petrol engines when it comes to emissions levels. Cost for diesel engine is also far more expensive then a petrol, and this is where you will find the largest hurdle for those companies looking at this technology. Clearly car companies will want the most cost effective solution to reduce emissions, and diesel/hybrid wont be the first things being looked at.

    That is besides the point, I dont think there will be such thing as a silver bullet, where every car company decides to focus their R&D on one technology. Hybrids in general need to be embraced by car companies around the globe (as they are doing more and more in the past few years), but ultimately it is only paving the foundations for full electric vehicles in the long term.

  • Milar

    Projet, that was the dust to dust report. It was over the the life of the car.
    It made some assumptions about the average km’s a prius would do (averaged at 100k miles per Prius) and the cost of manufacture etc. The Hummer did better basically because it would be on the road for many more years (saving the huge energy requirements of manufacture).
    Look it up it’s an interesting read, possibly a bit flawed but still thought provoking.

  • Realcars

    Good infommercial Guys.Thought I was on Drive.com.LOL

    If only u could have given the EGAS Falcon the same treatment.

  • http://carz.com/ Carz

    2009 Toyota Prius definitely looks good than the previous design. I agree that the headlights a bit like in Ford Focus and 350Z, but other than that no more. I’ll still dig Nissan 350Z though :)

  • Jake02

    Just needs the 17s available O/S and it’ll look alright…

    I’d still buy an Insight for a hybrid, but for fuel efficiency give me something powered by diesel please!

  • Pauly

    I hope that Toyota will at least give customers the option, or make standard those nice 17″ Alloys that the Americans and Japanese have.

    Those wheels in all the press photo’s? Where the hell are they Toyota Australia? It makes the car look SOOOOOO much better?

    http://www.greenwerkspro.com/blog/wp-content/uploads/2009/01/2010_toyota_prius.jpg

    Can anyone from Car Advice confirm if we are getting these alloys in Australia?

  • Shak

    Let me tell you all, ive hated Toyota for majority of my life, but after reading about this car here and other places, i reckon that i may finally have broken my prejudice. The tech in this car is impressive and so is the drivetrain. Im still a Holden man but toyota have finally done something okay.

  • mark

    lukaas, i think u will find that hell has been frozen over for hundreds of years, there is a place in greenland called hell. so will u b putting ur order in 2moz?

  • Wheelnut

    Shak the technology featured in the Prius; Toyota actually stole and have been fined millions of dollars for doing so.
    So whilst it is fairly impressive it isn’t as a result of any “innovation” by Toyota

    Yet that’s probably how they became the worlds wealhiest car company stealing other peoples ideas and designs etc.

    Having said that a number of other manufacturers who are developing their own Hybrids with far more impressive leading edge simpler technology.. such as Hydrogen and Lithium Ion not to mention 240v Plug in.

    Because whilst the Prius may be considered by some to be “environmentally friendly” the battery packs it uses are full of carcenogens and other toxic hazardous materials [just like those environmentally friendly light bulbs].
    So the initial effect/impact of is positive but the aftershock is where the danger lies

  • reality bite

    u r so shocking wheel nut.how low you can go?

  • SteveH

    Wheelnut, I think Shak was also talking about the other technologies in the car, not just the hybrid drivetrain.

    Also, while other car makers are developing new technologies, where is it? At least Toyota actually have the Prius on the road and available to the public and have for a while now.

  • reality bite

    wheel nut…trying to ruin another toyota’s article as usual.Bored with childish behaviour.so much hates for the world’s number one car maker?.have you ever heard about the heart attack?
    a fair go mate.

  • http://www.modeindex.com/ Bekleidung

    I remember earlier i have heard rumors about it,
    Its interior design is really good,something we can call luxurious,
    Its really good to see this one as Toyota is one of my least fav and this car is making me fan of it

  • Motorhead

    For anyone interested in drag coefficients there is a brief explanation & list of many models ratings on this website.
    http://www.calibrawiki.com/index.php?title=Drag_coefficient

  • Sam, the original

    They sell second hand Prii (Priuses?)at the Public Trustee of Queensland in Brisbane. They have current models for sale for 18k to 23k with very low k’s. Have a look at the website for info. They would be a good buy at this price.

    Cairns is home to me. I have ridden in a Prius Cab. It looked ok from the outside but I couldn’t help but notice how tired it felt inside. So loose and creaky, worn, and it would crash over bumps like the suspension was rooted. I then looked at the odometer and saw 680,000 on it! That explained that. That was on the way to the Airport. On the way home I had a much newer example with ‘only’ 230k on it. It felt much tighter and in better nick. No rear headroom really annoyed me….I hope they fixed that.

  • Phill

    Prius 2 Gimmik.The petrol engine should have gotten smaller.The petrol engine getts 20% increase in power and 300cc displacement increase while the electric engine only gets 6% more power then they give gimmiky opitons inside the car to help blend over that fact.so does the exrta economy come form aerodynamic improvement and the solar panel???How much power does the solar panel provide for drive???Dont tell me its just for the AC if it is then it proves my point,Gimmik.

  • VW Freak

    Phill, you really do need to learn how to spell. It’s “gimmick”! Why would the petrol engine need to get smaller? Toyota have done a brilliant job with the new 1.8 Atkinson engine. 3.9l/100km is a pretty impressive effort! The solar panel is primarily for powering interior cooling when the vehicle is parked, and also charging the battery to a small degree.

  • Phill

    VW Freak says – Toyota have done a brilliant job with the new 1.8 Atkinson engine. 3.9l/100km is a pretty impressive effort!Does that mean that most of the fuel saving is form a more efficent petrol engine,any car maker can make a more efficent petrol engine.what if thay put this 1.8 in a yaris it would be more powerful and economical.Prius = Gimmick.I spealled it wright thanks VW.

  • Baji

    But with that said, since i love techno gadgets, I can’t help but love all the effort that has been put into the prius. I think the electric drive train that Toyota has developed is amazing. Although i dislike the marketing of the prius as green and evironmentally friendly, economical etc, i can appreciate and respect the design, research and engineering efforts that have gone into this car.

    To me, it is more of a showcase of Toyota’s pioneering efforts into hybrid vehicle technology. Wehther or not hybrid technology is the way of the future, we’ll just have to wait and see.

  • Baji

    this is weird.. why have my comments be blocked? hmm well this one was supposed to be the comment that went before my first comment:

    I seriously find it extremely hard to see the point of the prius. Its not environmentally friendly (batteries), its not any more f r u-g a l than most modern small capacity diesels, and its not cheap to buy either! For the price of the prius, you could get better looking, better driving cars out there.

  • Baji

    Okay i’ve worked it out. NEVER comment using the word “F-R-U-G-A-L” otherwise your comments will be blocked and have to be approved by moderators.

  • Bavarian Missile (.)(.)

    Baji I look at it like those that drink bottled water,they think its better than tap but have no idea of the pollutants the plastic bottle makes during its time of manufacture or how long it will take to break down at the local tip after !

    Never mind they think its healthy :)

  • Reality

    Taking the Prius as a whole, are there any other cars out there that are similar in size and emission output?

  • Andrew M

    Realcars,
    Very good point in the wrap the E-Gas got (or didnt get).

    Reality,
    Dont ask me, I couldnt care about the co2 emissions, Im into real cars.

    Oh and not “Realcars” (old mate above) but REAL CARS with a space between, as in the object

  • Reality

    Let me rephrase the question then. Wouldn’t want to traumatize the enthusiasts.:) Is there a four wheeed, personal transport vehicle that is similar in passenger/load carrying size as the Prius with comparable emission output that will be available for public use within the next 6 to twelve months? There is Honda’s Insight but, aside from price, the same criticism against the Prius can be levelled at it. ie. looks like a cheese wedge, uses batteries etc.

  • Sam, the original

    Reality, what about an Audi A3e. May seem smaller but I would be surprised if there was that much in it, especially inside.

  • Andrew M

    Reality,
    Are we talking australian market alone, or considering the many alternatives that for some reason havent hit our shores???

    In the Aus market the non hybrid i30 is pretty similar

  • Andrew M

    ^^^
    Oh and at half the price

  • Reality

    Just Australia Andrew M. I don’t see the point of comparing to something that isn’t available here in Oz. Also makes price comparisons hard.

    I’m assuming you mean the i30 Diesel? If so, fuel consumption is close but emission is still an issue and I read somewhere that it doesn’t have a particulate filter.

  • Andrew M

    Reality,
    Fair enough then, how about the econetic fiesta??
    Its due here pretty soon.

    Once again it doesnt feature hybrid tech, so its quite remarkable. Imagine if they bolted a slot car motor on it aswell……

    Even if the i30 does put out more Co2, it could easily be argued that the manufacturing process of the Prius brings back any gains made in lower Co2

    I’d rather go for the $$$ saving options such as the economical diesels, LPG or the upcoming economical eco boost style engines over choosing the Co2 savings that can be proven to be false/misleading over time

  • Reality

    Andrew M,

    If the i30 is a little smaller than the Prius then the Fiesta is probably even smaller so the space capacity criteria would be blown.

    I’m looking at it from the point of view that the cars are going to be built and sold anyway so dust to dust isn’t such an issue.

    The Peugot wagon seems to be a pretty good contender.

  • ComradeVodka

    Certainly a big improvement. Would rather the Kia Cerato LPG hybrid though.