With GM’s current financial status being what it is, and subsidiary companies Opel and Vauxhall also suffering, General Motors’ CEO Fritz Henderson recently revealed Vauxhall will be staying in the GM group of companies even if Opel is sold off.
This leaves Vauxhall with an uncertain future, but for one possible outcome – to source vehicles from GM’s South Korean Daewoo unit.
Although the situation seems ideal on the surface, the problem for UK buyers is that most of the Daewoo vehicles that could be used for the Vauxhall line-up are already sold there under the Chevrolet banner.
It has been speculated however that GM, although well known for badge engineering, would be very unlikely to attempt such a risky marketing move given its current state.
The other alternative, and a very real one at this juncture, is for Vauxhall to absorb Chevrolet in the UK.
That move would prevent any problem overlap, but could also prove to be extremely time consuming as well as logistically challenging.
Vauxhall could also import a larger number of Holden vehicles with GM’s Australian unit already supplying Vauxhall with a version of its Commodore sedan, though currently it can offer little else.
So although it is unclear as to how GM will continue to supply Vauxhall, or even if the company will continue to exist, it’s almost certain the brand will change once more. Whether this is good or bad news however remains to be seen.