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by Tim Beissmann

New car sales slumped to their lowest level in two years in April as the market continued its 2014 decline.

Australians purchased just 80,710 new vehicles last month, the poorest result since April 2012 when 79,097 were sold. The result was 5.2 per cent off the pace of the same month last year, marking four straight months of reduced sales compared with their 2013 equivalents.

Light-commercial and passenger vehicle sales are down 9.3 and 3.1 per cent respectively this year, with the 4×4 ute (-13.3 per cent), micro (-25.2 per cent) and small (-14.9 per cent) segments falling the furthest.

The SUV category is the only one to show growth, up 0.8 per cent year on year, though it’s been buoyed entirely by the small SUV segment (+13.2 per cent), with the medium, large and upper large segments all down compared with 2013.

Data from the Federal Chamber of Automotive Industries (FCAI) suggests the market remains on track for a strong year, however, reporting it is running at a seasonally adjusted annual rate of 1.114 million vehicle sales.

2014 Toyota Corolla Sedan ZR and Corolla Hatch Levin ZR

The Toyota Corolla (3315) was the top-selling nameplate, beating the Mazda 3 (3057) by 258 sales and narrowing the gap to the market-leading small car to 1527 units after the first four months of the year.

The Toyota HiLux (2574) held off the Holden Commodore (2443) to claim the bottom step on the April podium, with the Hyundai i30 (2271) rounding out the top five. Utes and SUVs filled the next four places – Ford Ranger (2094), Toyota Prado (1622) and RAV4 (1548) and Mazda CX-5 (1543) – while the Holden Cruze (1468) completed the top 10.

Holden (8010) claimed second position behind Toyota (14,930) as Hyundai (7626) bumped Mazda (7000) into fourth. Ford (6449) held fifth position ahead of a tight three-way tussle for sixth between Mitsubishi (4360), Nissan (4157) and Volkswagen (4019). Subaru (2903) took ninth position ahead of 10th place Honda (2352).

volkswagen-golf

The Mitsubishi Mirage (533) continues to dominate the micro segment, while the Hyundai i20 (1245) claimed a commanding win in the light segment over the Toyota Yaris (905) and Mazda 2 (804).

The Volkswagen Golf (1373) was the fifth-highest-selling small car, falling just outside the overall top 10 along with the Ford Focus (1302) and the Mitsubishi Lancer (698).

The BMW 3 Series (439) finished second to the Camry in the medium segment, followed by the Mazda 6 (384), Mercedes-Benz C-Class (279) and the Holden Malibu (249), which had its best-ever month and passed the Ford Mondeo (235) in the process.

Ford notched 653 Falcon sales while the Toyota Aurion attracted 310 buyers in the large segment.

nissan-x-trail

The Hyundai ix35 (1375) was the most popular of the small SUVs, leading a competitive segment ahead of the Mitsubishi ASX (630), Subaru XV (610), Nissan Dualis (542) and Volkswagen Tiguan (535).

The X-Trail (1304) followed the CX-5 and RAV4 in the medium SUV segment before a drop-off to the Subaru Forester (728), Honda CR-V (700) and the Mitsubishi Outlander (691).

The Jeep Grand Cherokee (1014) finished second in the large SUV segment to the dominant Prado, while the Ford Territory (697), Holden Captiva 7 (636) and Hyundai Santa Fe (502) filled the top five.

The HiLux (691) held off the Ranger (549) and Commodore ute (500) in the 4×2 ute segment. The Ranger (1545) again claimed second behind the HiLux (1883) in the 4×4 ute segment, with the Holden Colorado rounding out the podium.

 

Top 10 Best-selling Vehicles – April 2014

  1. Toyota Corolla – 3315
  2. Mazda 3 – 3057
  3. Toyota HiLux – 2574
  4. Holden Commodore – 2443
  5. Hyundai i30 – 2271
  6. Ford Ranger – 2094
  7. Toyota Prado – 1622
  8. Toyota RAV4 – 1548
  9. Mazda CX-5 – 1543
  10. Holden Cruze – 1468

Top 10 Best-selling Vehicles – 2014

  1. Mazda 3 – 15,174
  2. Toyota Corolla – 13,647
  3. Toyota HiLux – 11,571
  4. Holden Commodore – 10,551
  5. Hyundai i30 – 9896
  6. Ford Ranger – 7912
  7. Mazda CX-5 – 7080
  8. Toyota RAV4 – 6454
  9. Toyota Camry – 6218
  10. Ford Focus – 6091

Top 10 Best-selling Brands – April 2014

  1. Toyota – 14,930
  2. Holden – 8010
  3. Hyundai – 7626
  4. Mazda – 7000
  5. Ford – 6449
  6. Mitsubishi – 4360
  7. Nissan – 4157
  8. Volkswagen – 4019
  9. Subaru – 2903
  10. Honda – 2352

Top 10 Best-selling Brands – 2014

  1. Toyota – 63,051
  2. Holden – 35,429
  3. Mazda – 34,785
  4. Hyundai – 31,186
  5. Ford – 26,577
  6. Nissan – 18,882
  7. Mitsubishi – 18,615
  8. Volkswagen – 17,056
  9. Subaru – 12,887
  10. Honda – 9789



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