Bugatti Veyron ‘Bleu Centenaire’ 100th anniversary special
March 4, 2009 by George Skentzos
A century has passed since Ettore Bugatti started his business in the Alsacian town of Molsheim, France in 1909.
To commemorate this fact, Bugatti has unveiled a one-off special edition Veyron – the “Bleu Centenaire” – at the Geneva Motor Show, alongside the remarkable Grand Sport.
This special model takes up the traditional Bugatti two-tone colour specification, utilising a subtle differentiation of the iconic light shaded Bugatti blue.
The two-tone effect is achieved with a unique combination of a “sprintblue matt” and “sprintblue gloss” – colours not seen since the original Bugatti’s left the production line for the last time, precisely 50 years before the Veyron was realised.
The roof-trim and exterior rear-view mirrors are finished in polished, anodised aluminium while a special wheel design has been added – enhanced by a bright red brake-calliper.
The interior is fitted with plush snowbeige leather with quilting on the seats which also covers the centre console.
Additional standard equipment includes new LED lights, Park Distance Control and a rear-view camera which will feature on all Bugatti Veyrons from this year onwards.
Unfortunately earlier speculation of added performance has not been realised, with the Centenaire still boasting the same 1,001hp from its quad-turbocharged W16 engine.
The special edition Bugatti Veyron Bleu Centenaire will cost 1.35 Million Euro, or roughly A$2.66 Million.
Bugatti will continue to celebrate its hundredth anniversary on various occasions throughout the year, culminating in an event in Molsheim on September 12, 2009.
The Veyron has become an icon of automotive history in just three short years, with 200 cars already delivered and 250 order to date – meaning there are only 50 Veyrons to be sold until the limit of 300 units will be reached.
CarAdvice was the first Australian motoring publication to drive the Bugatti Veyron, find out what we thought about it in our written review and video review.
Print it: 
Oooh … a Veyron in a different colour … why?
If I had the cash I’d put a deposit down right now.
Disgusting colour, disgusting wheels, disgustingly white interior and old gen Passat headlights.
Call me picky, but I dont like it!
Painting a Veyron that colour is a crime against humanity!
I can not think of a worse colour, I would even choose hot pink over the above anyday.
My outrage means nothing though as I am too poor to own any kind of sports car.
this is the traditional original Bugatti blue… i like it.
Although $19K will buy me a Suzuki Hayabusa plus a couple of grand for an after market turbo and a retune and she will reach +390km/h……..Why buy a Veyron at all?
This colour is SOOOOOOOO much better than the Black and Maroon they orriginally showed the veyron in!!
Jimbo, the Veyron is better than the Suzuki because when you and I are draging down the runway at 390km/h and we run through a swarm of locusts, they wont leave holes in my arms like they woul yours :p
As much as I dont like the colour. I would still happily accept one as gift.
Because Jimbo, you can fall off a hayabusa, but ya can’t fall off a veyron ;)
LOL….Frontman and Howie-VL, both of you make very good points. However if I was to be doing +390km/h on a Hyabusa I would be wearing at least two full pairs of racing leathers on top of oneanother and I would have legally changed my name to Capt Brown Pants.
Jimbo, that isn’t the point is it? If you wanted to go fast cheaply, but at your peril, then sure go buy the bike. Go on, do it now.
Veyron is more than just a go-fast car. Outright bang for buck and top speed is not why you spend $2.66 million on a car.
People don’t dream about buying a ‘busa, unless they can’t afford one, and that is part of the mystique of this car. We wonder what sort of rich bastard can afford to splash that much money on a car that is ridiculously over-priced.
As for the bike vs car debate, we’ve been there and done that. At least in a car you won’t fall off and die at the slightest thought of hitting the brakes
So enjoy your short-lived ride! :)
Tim,
This most certainly is not the car for you if all you comment on is what it looks like. Looks have almost nothing to do with the purpose of this car. Heritage, yes; differentiation from other models, yes; but looks? Hardly relevant.
That’s my opinion.
Frontman you like it cause its Ford Blue babe hahaha Me too!Love the cream leather ,who needs clothes when you have THAT wrapped around you !
The Original Tom, I’m not trying to stir up bikes vs. cars debate. I am a lover of all things road going regardless of the number of wheels it has……well that’s not true trikes are pointless!
Anyway, I fully understand the beauty and overall awesomeness the Veyron (not this one) and if I had 9 zeros following +$1 in my bank account I would have one in a heartbeat. And I would park it right next to my bike.
Also, sure my Suzuki (not a Hyabusa) will never out brake a car but she does stop quite well with the end result being me still on the seat and upright. A trend I wish to continue!
It just requires a little more skill than mashing my foot into a pedal on the floor.
Twilight is correct that is the purist bugatti colour from the 20s , awesome mothership , all bow before the great god .
Hhahahaha nice one jimbo my mate has a K8 GSXR 1000 and it Flys.
Oooh Missile I have visions of you driving naked I this. Naughty Girl
Ha Ha Jimbo……..
THem Busa’s with a hair dryer fitted are damn quick though. Just remember they work best “rubber side down”
BM & CS!!! Do you mind………I’m eating :-o