news

Peugeot 2008: production to double as demand exceeds expectations

Production of the Peugeot 2008 will be doubled from September to meet higher than anticipated demand for the new sub-compact SUV.


Peugeot CEO Maxime Picat told Automotive News Europe production of the 2008 would ramp up from 5000 units per month to 10,000 at PSA Peugeot-Citroen's Mulhouse plant in eastern France.

“We have 16,000 orders, mostly coming from dealerships where the 2008 wasn't even presented,” Picat said of the Peugeot 208-based crossover’s early popularity in Europe.

Industry analyst IHS Automotive says the Peugeot 2008 will quickly become the top-selling vehicle in Europe’s booming sub-compact SUV market.

The segment is tipped to more than triple in size over the next three years from 150,000 in 2012 to more than 500,000 by 2015.

The Nissan Juke and Opel/Vauxhall Mokka currently lead the segment for sales but are tipped to slip into third and fourth behind the 2008 and the newly launched Renault Captur.

PSA plans to produce 200,000 Peugeot 2008s around the world in 2015, with half of those to be built in China and Brazil for emerging markets.

The Peugeot 2008 will launch in Australia in October with an 88kW/160Nm 1.6-litre four-cylinder petrol engine and the option of five-speed manual and four-speed automatic transmissions.

The 2008 will enter a burgeoning sub-compact SUV market in Australia that will soon expand to include the Juke, Mokka, Captur, Holden Trax and Ford EcoSport, among others.

MORE:Peugeot Showroom
MORE:Peugeot News
MORE:Peugeot Reviews
MORE:Search Used Peugeot Cars for Sale
MORE:Peugeot Showroom
MORE:Peugeot News
MORE:Peugeot Reviews
MORE:Search Used Peugeot Cars for Sale
Chat with us!







Chat with Agent