Nissan ranked sixth on the tally of total vehicle registrations for 2012, trailing full importers Mazda (approx. 103,000) and Hyundai (approx. 90,000), as well as local manufacturers Toyota (approximately 215,000 units), Holden (approx. 115,000) and Ford (approx. 90,000).
Nissan Australia CEO and managing director Bill Peffer said the introduction of a number of new models to the line-up over the coming months was expected to boost sales again in 2013.
“Nissan is earning its ‘unfair share’ of the Australian new car market by delivering what Australian new car buyers expect and we’re going to intensify this when we commence our biggest ever new model rollout later this month, starting with the all-new Nissan Pulsar sedan,” Peffer said.