The Isuzu D-Max ute now shares the longest warranty in its segment after its coverage was extended from three to five years from 1st January 2013.
Isuzu’s five-year/130,000km warranty matches that already offered by the Mitsubishi Triton, and the company has also extended its roadside assistance program to five years correspondingly.
The new warranty, which increased from three years/100,000km, is available to the general public and fleet buyers and can be transferred to new owners if the D-Max is sold during the five years.
Isuzu Ute Australia is aiming for an eight per cent share of the ute segment locally by 2014, targeting annual sales in excess of 11,000.
The Isuzu D-Max is priced from $27,200 and is available in multiple 4×2 and 4×4 configurations.
And hopefully soon they’ll strengthen their car to make it five-star safety.
Smart move and it will help it attract buyers. Will the others follow suit? Probably not.
Still not overly fussed on the tilted headlights but a nice car overall.
Good lookin’ truck. Should sell better than it does given the pricing and warranty support. Hopefully they will exceed market share ambitions.
Offering a five year warranty now as from Jan 13 certainly shows confidence in the manufactures product. However it leaves a fowel taste in the mouth if you purchased the new model prior Jan 13. No wonder large advertising budgets are needed to intise new customers. As your old customers won’t be pushing your wares with any overall excitement. How about daring to be different rather explaining why you can’t extend your warranty on the model for all.