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Mazda has no plans to introduce a fixed- or capped-price servicing scheme for its vehicles in the near future.

Mazda Australia, which has experienced its best year on record in 2012 and remains a strong third in the sales tally behind Toyota and Holden (two brands that offer capped-priced servicing), is confident its resistance to offer a similar servicing program is not costing the brand additional sales.

Speaking with CarAdvice at the local launch of the updated Mazda CX-9, the company’s national marketing manager, Alastair Doak, said car buyers “just want to understand they are getting value for money” and that fixed-priced servicing is not necessarily the answer to that problem.

“It’s just a discount by another name. We would rather give our customers value and get them to understand and explain the servicing to them and that’s what we do,” Doak said.

Toyota Australia was the first company to introduce a capped-priced servicing scheme back in 2008. Since then Mitsubishi, Nissan, Ford, Holden, Hyundai, Kia and Opel (in that order) have all introduced similar servicing schemes to entice buyers to not only buy in to the brand, but to also encourage more customers to service their cars at authorised dealers.

Mazda Australia does offer recommended servicing costs for all service schedules of the company’s entire range, which the buyers have access to, but dealers are not obliged to charge the recommended price. Doak said that if a certain Mazda dealer decided to charge more than the recommended price, buyers could ask why and potentially take their business to another dealer.

Do you think the lack of a capped-priced servicing scheme is hurting Mazda?




  • F1orce

    The styling of the Mazda 6 above is just too conservative and sterile!

    If Hyundai’s styling is of extreme extravagance.. Then who’s in the middle ground? Perhaps Toyota?..

    • Tex

      I believe you own a Lexus, so a little bias I think.

      Mazda’s 6 is by no means conservative. Have you actually seen one in the flesh?

      • jr

        I have , it looks massive.

      • F1orce

        Yeah used to own a Lexus lol..

        Yeah I have seen the new Mazda 6 in person. Although a high quality exterior and interior. But I feel all the effort just won’t be appreciated because when you first look at it, Just doesn’t posses that wow factor of say a Kia Optima.

        You have to get close and actually fiddle around with one to appreciate the high quality and craftsmanship of the new Mazda 6..

        • Luke Brinsmead

          …That’s a good thing, typically found on premium European cars.

        • GuessMyGuess

          LOL @ Optima having wow factor.

          I guess that one way of putting it.

    • Guest

      huh

    • $29896495

      New Mondeo!

    • Ash

      Having seen and driven the new 6, all I can say is WOW,,,this car is very special…I would also go to say it out engineers virtually every other brand of car on the market, almost everything is new and an industry first…it is an eye opener in every respect.
      Comprehensive use of high strength steel (expensive) has reduced weight, but is a much larger car than outgoing 6…Economy wise 30% better than a 2.5l Camry!..that is HUGE.
      Who needs hybrid!?

  • ryan bane

    Interesting that Mazda continue to offer free 3yr/60000km servicing for all their non commercial vehicles in NZ (and have done for over 6 years).  Other manufacturers have offered it from time to time, but only Mazda have made it a std feature.

  • Kd

    Yet they continue with their archaic 10,000km/6 month service intervals!
    And their services aren’t the cheapest around either.

    • Sydlocal

       …just like most other Japanese manufacturer service intervals, including the Japanese made Toyotas. At least the Toyotas and Mitsubishis have capped price servicing. Strangely the Australia made Toyotas are 9 months/15,000km. What a random interval!

      Could be worse though Kd, the cost of the servicing could be like a Honda which is more expensive again with the same intervals. Subarus can be quite expensive to service as well…

      • Luke Brinsmead

        You’re right, Subaru and Honda aren’t cheap to service. I think Mazda wants to develop a more premium image, not cut price servicing making them look cheap.

      • VTiR

        I don’t find Honda services to be anymore expensive than other competing brands. i.e., 2010 Accord Euro costs approx $240 for a service at my Honda Dealer, Hyundai i45 is capped at $259. 2012 Civic Hatch costs approx $210, Nissan Pulsar ‘capped price’ is between $208 – $221. etc

        Capped price servicing is somewhat of a useless gimmick. If you read Nissans Capped Price T&C’s for example, it states “Actual prices may vary from Dealer to Dealer, but rest assured you will not pay more than the capped price applicable AT THE TIME of your scheduled service. Contact your Nissan dealer for service quotes, prices are subject to change. 

        So basically they’re saying; this price is current now, but it can (and probably will) change in the future so you my end up paying more than the ‘capped price’ that is outlined for you up to 120,000km, which as it stands isn’t even cheap now. 

        • Sydlocal

           However in real terms VTiR don’t forget that the Euro has to be serviced every 6 months, whereas a Hyundai i45 is serviced only every 12 months. This makes the Euro almost twice as expensive to service every year. Nissan still have 6 month intervals like most other Japanese manufacturers so it is close there. IIRC Mitsubishi and Suzuki are the only mainstream Japanese manufaucturers who have 12 month intervals.
          So many people only look at a single service and not the long term. That is why something like a BMW is actually CHEAPER to service over a period of say 3 years/60,000km over many other mainstream brands due to their condition based servicing. Up until some of these fixed price servicing schemes a BMW 3 series had been cheaper to service than a Commodore/Falcon etc over 3 years/60,000km when done by the book.

    • Karl Sass

      I can’t understand why manufacturers set certain time intervals. Engine oil does become less effective over time, therefore surely the time between the services should be determined by which oil is used, not the manufacturer?

      • Sydlocal

        Or it could be like BMW and Mercedes and be condition based. The ECU monitors how the car is driven ie lots of hwy or short distance stop/start etc and then works out when it should be serviced. If all you do is hwy cruising you can get over 25,000km/18months+ between servicings.

    • $29896495

      Servicing is extra money as he inferred. When your product is selling well, why bother guaranteeing a saving later. Better to let people try and bargain one when they buy. That way 90% of people miss out and walk away with floor mats.

  • Latin Fish Names

    “Mazda has no plans for capped-price servicing”… and I have no plans to buy Mazda’s over priced product with old school 6 month / 10,000 Kms servive intervals.

    • Sydlocal

       I am sure they will miss your sale. I guess you won’t be buying any other Japanese made car either…

      • Sydlocal

         Correction, most other Japanese cars like Subaru/Honda/Toyota (camry/aurion excepted)…

      • DanielD

        Mazda UK offer 12 month 15000km servicing and their cars come from the exact same factory ours do.

        So a little less the snide remark might be in order.

        • Luke Brinsmead

          Really, that’s interesting. Maybe their engines use different oil filters or something.

          • Sydlocal

            They believe our conditions are a lot harsher with our “heat and dust” etc. Apparently…..

        • Sydlocal

           It is more than just Mazda UK DanielD. In fact, Australia is one of the few countries in the world where Mazda have a 6 month/10,000km intervals.

          • Mad Max

            Sydlocal, your correct. In the US the Mazda6 is serviced every 12 months or 9’000 miles. Arizona and Texas have heat and dust just like Australia. I think its just another Mazda Australia money grab.

          • Goodfa

            I agree with all the above comments. Mazda is a good quality product but the 6 month service intervals in 2012 is a joke. I bought a Mazda 2 for my Mum and it costs more to service than my brothers VE Commodore which is just ridiculous. My next car purchase will not be a Mazda unless it has 12 month service intervals.

      • Latin Fish Names

        Sydlocal, I’m sure the car will sell very well, its not for me though.  The Hyundai i40 offers direct injection petrol and diesel with 6 speed autos… quoted urban and highway fuel figures are line ball with the much vaunted SkyActiv technology.  At least I don’t have to pay Mazda prices and I also get 12Mth / 15,000Km service intervals.

  • TG

    CA, you’ve already got this wrong once, and you’ve done the same thing again. Toyota introduced capped price servicing in 2006 (when ACV40R Camry was introduced, at $100/service), not 2008!

    • http://www.caradvice.com.au/ Alborz Fallah

      Was that a promotion or a standard package for Camry servicing?

      • jr

        It was std with Camry , not a promotion.

        • http://www.caradvice.com.au/ Alborz Fallah

          Ok, thanks for letting us know

      • TG

        Standard. Did a quick Google to see if any dealers have the info on their site still, turns out Bathurst Toyota do;

        www dot bathursttoyota dot com dot au slash service

  • http://www.ooyyo.com.au/ Brian L. Gilman

    I think that the servicing is a big deciding factor when purchasing. Especially in these tough economic times.

  • Ted

    Why would they need capped price servicing.  The sales persons that work at Mazda dealerships are ordertakers, especially with the Mazda 3…

  • Sydlocal

    If people are so concerned about manufacturers not having fixed price servicing and want it cheaper, then why not go to your local licensed mechanic and possibly even get it cheaper than the one who do offer fixed price servicing? We do have choice you know!

  • Pete

    I was looking at getting a Mazda 3 and priced servicing at Madza.
    It worked out at just over $6300 over 160000klms. No thanks
    I am doing 60000 klms per year

  • Amlohac

    I dont know if any of you actually own a Mazda on here and have had to get one serviced, but its not that expensive. I own an SP25 the minor services are just a touch over $250, and the most expensive one (just done 2 years old) was barely over $400.

    • Mad Max

      Amlohac, no I don’t own a Mazda but drive a VW (well known for expensive servicing) diesel. Based on your $250 minor services and $400 for major, over 4 years or 100’000 kms it would average out at $2’800 allowing for a major service every 40’000 kms which is pretty normal. I’m not sure if the SP25 runs a timing belt or a chain and if its a belt, if that’s included in the costs you have shown.
      My VW service costs over 4 years or 100’000 kms come out at $3’050 which to me backs up what a lot of people say about Mazda services being expensive. The reason I say that is my VW runs a DSG transmission that needs servicing at 60’000 kms and when combined with the routine 60’000km, service tops out at $1’200 all up. If my car ran a torque converter auto, that service would drop by $700 meaning the VW would be $450 cheaper to service over the same period. Maybe VW’s are not so expensive to service after all. Well as long as nothing goes wrong with them…  

      • Sydlocal

         They run a timing chain.

  • Sarah

    Sure it is, as much as I love my mazda I absolutely hate the pricing of servicing – hence why my next car as much as I want the cx5 will be a different brand. Sorry Mazda

    • Sydlocal

      The funny thing is though if they want to save money, many people can offset more than cost of the extra servicing during that 12 month period just by shopping around for their insurance. Also there is nothing stopping people from using a local licensed mechanic and saving even more money again. Money can easily be saved if you actually put a little effort in so you can still have the car you like. It is not as if the difference over $1k+, we are only talking about at most an extra $250-300 a year, less than $1 a day.
      If people can’t afford the required up-keep then they spent too far above their means on the car in the first place. Or to put it another way, all it means is having 1-2 less cappuccinos a week and there is the money for the extra servicing! Even changing/improving driving habits (which most of us, including myself could easily do) resulting in a fuel consumption improvement of  as little as 1L/100km (more than easy to do around town just by changing how you drive/use your right foot to and from traffic lights, many drivers would be able to achieve 2L/100km by a simple habit change) over the average 20,000km per year using $1.50/L for fuel is enough to pay for an average servicing over that 12 month period! Or another way you can look at it is that the new Mazda6/CX5 for example on average are 1-2L/100km more economical than most other cars in their class with the 12 month service intervals. That saving in fuel at $1.50/L alone over the Australian average 20,000km a year would pay for that extra servicing without having to change insurance/change your driving style/missing out on that cappuccino. That didn’t work for the older Mazdas though as they were at the bottom end of the list when it came to economy!

      Don’t get me wrong, I think it is a load of rubbish that many of these Japanese manufacturers with 6 month intervals have 12 month intervals in virtually every other country in the world. However in the scheme of things whislt it is a factor, IMHO it is not one of the biggest costs/ways to save money with car ownership.

  • Jacob

    Alborz, it would be interesting to know which was the first company in the world to offer capped price servicing and in which country. 

  • Mazdaman

    Mazda surveyed owners last year asking if we would be prepared to pay more for longer service intervals. 
    Servicing a Mazda doesn’t have to be expensive, but you have to shop around as the price for the same service can vary by hundreds of dollars at different dealers.
    The ripoff dealer in the western suburbs of Brisbane will charge nearly double the price on some services that the southside dealers charge

  • Sydlocal

     Maybe Goodfa, but the superior fuel economy of the Mazda2 over your brother’s VE would pay for that extra servicing and then some. Only a 1l/100km improvement in economy using $1.50/l for fuel is enough to pay for that extra service per year and I am sure the VE burns A LOT more than that! When you actually do the sums properly, servicing is actually one of the smaller costs of car ownership. It is more the inconvenience of not having your car for an extra day a year! ;-)

  • Sydlocal

    I am glad you like the i40 Latin Fish Names. Hyundai make some great cars and could show the Japanese a thing or two in many departments (except chassis dynamics like ride/handling balance and steering feel!).
     
    I just thought I may give you some perspective that the ‘much vaunted SkyActiv’ tech is a little better than what you appear to think. The i40 petrol auto has a combined ADR fuel consumption figure of 7.5L/100km (extra urban 5.9L/100km) out of a 2L engine. The Mazda6 petrol (as we know is auto only) has a combined ADR fuel consumption figure of 6.6L/100km (5.3L/100km extra urban) out of a 2.5L engine. The diesel figures for the i40 sedan are 5.6L/100km (4.8L/100km extra urban) for the base model and 6L/100km (5.1L/100km extra urban) for the other models out of a 1.7L engine and 5.4L/100km (4.8L/100km extra urban) for the Mazda6 diesel out of a 2.2L engine. So the 2.5L petrol is within a sniff of the i40 elite/premium diesel. Factor in the higher cost of diesel over normal unleaded and the petrol Mazda6 would actually be cheaper on fuel than the diesel i40 on the highway!
    Whilst there may not be a huge difference with some models, the diesel extra urban, you still have to remember that the Mazda gets these figures in a larger car (nearly Commodore size and 12cm longer and about 2.5cm wider than an i40 sedan/sedan) fitted with larger capacity engines.  

    If you compare the Mazda6 to the 2.4L i45, which is a fairer
    comparison as they are both closer in size and engine capacity, you
    would find that the Mazda6 burns 1.3l/100km less fuel, enough of an
    improvment to pay for that extra service if you travel the average
    20,000km/year and fuel at $1.50/L. It is just the extra inconvenience of
    being without your car for an extra day per year!

    Whilst it is not ‘ground breaking/world beating’ it is still impressive none the less and much better than nothing. When it comes to economy it has managed to take the Mazda6 from the bottom of the class to right up near the top in one go and improving economy by nearly 2.5L/100km whilst making the car larger. Looking at it that way it is not a bad effort.

    Please don’t take me the wrong way, I agree that the 6 month/10,000km servicing is ridiculous considering in just about every other country these Japanese manufacuturers, even in countries as harsh as ours, have 12 month service intervals. I am more just giving a little perspecitve. Even with Hyundai’s intervals, as you quoted 12 month/15,000km, if you do average kms a year (20,000), you will still be servicing your Hyundai more often than once every 12 months! Also when you think about it, people pay more than that extra servicing in increased insurance costs alone because they couldn’t be bothered shopping around. You could also pay for it by having a couple of less cappuccinos a week, your body would also thank you for it! ;-)

  • Sydlocal

    One thing I forgot to mention is that if you use the ‘economy’ version (in a manual Mazda6) of the 2.2L SkyActiv diesel for Europe (not the ‘high power’ version we have) has an average economy in the UK of 68mpg (3.8L/100km rounded up) which is 15mpg (1.2L/100km) better than a diesel 2L Ford Mondeo. The smaller BMW 320d EfficientDynamics average is quoted as 4.1L/100km (similar CO2 though). The Mazda6 figure will apparently improve in a couple of months to 72mpg (3.3L/100km) with a ECU/final drive re-jig.
    You can’t say that isn’t impressive for a car with a 2.2L engine that is almost as big as a Commodore.