I should have really said the headline implied toyota wasnt being affected, yet the figures displayed in that very article showed a reasonable drop off in the last quarter, in some cases worse than other manufacturers

Andrew M, the headline wasnt wrong, Whilst sales in Australia where down a small amount it didnt go with the trends of the world. In that Whilst overall Toyotas sales where down a few percent, they increased there market share. So there proportion of cars they sold was growing!

Too many people very quick to say that they’re crumbleing and going to fail when Toyota have one of the best organised and managed motor companys in the world. If anyones going to come out ontop, who else would it be?

“Toyota record sales defy global trends”

Today sales are “plunging”

Which one is it?
…………………………………………………..

the headline yesterday was wrong.
the figures displayed in that article contradicted what the headline said

And in a wayt Toyota have lost focus. The car on which their reputation is built on is the Corolla [makes sense its their biggest seller in oz].

Whereas in the past those looking for a small hatchback would often head straight for their local Toyota dealer and order a Corolla without even considering any other manufacturers becasue the Corolla WAS so much better than the competition

But now the competition have released a range of new small cars in the same class as the Corolla which are better value for money as they have equally as good [if not better] performance; safety; fuel efficiency; reliability; build quality; standard features etc as the Corolla does.

Which is why companies such as VW and Mazda for example have steadily made their way up the sales ladder.

The only real reason Corolla is still the best selling hatch is because almost 75% of em are rental cars.

Luckily for Toyota though ATM there is virtually nothing to comare to the Landcruiser however that is changing too

Improving the looks performance of their cars.in an attempt to make them more appealing to a wider demographic such as car enthusiasts.

Make them better value for money. There are some cars win Toyotas range such as the Corolla which used to be the Benchmark in its class but now there are so many more better alternatives/options – such as the VW Golf

Make them more technologically advanced. That is actually be the first to create or introduce an all new safety feature instead of copying BMW or Mercedes Benz.

Instead of wasting BILLIONS of dollars being an also ran in F1.

That way they wouldn’t have to rely aso much on thre smoke and mirrors they use in their advertising campaigns.

Yes ford and GM are in trouble but at least in regards to Ford and Holden [the local market] at least they have:
Spent more on Research and Development.
Introduced more “Firsts’ on an Aussie built car.
Designed and Created more Attention Grabbing Concept Cars
and won more Awards than Toyota have

Both of them have also been more successful in Australian motorsport than Toyota.

Hahahahahahahhahahahahahahahahahaha

How the mighty are crumbling….

Toyota losing billions, now suspending production, looks like they are train crash waiting to happen

A new Prius……….mmmmmmm thats going to pull them out of the s..t and a Prado ? Now that’s impressive! All hang on to our hats with anticipation for that to come out ! More mind numbing boring cars .

If Toyota didnt do such a great job on marketing and they had to rely on the looks of their products I doubt they would be where they are today! Good on them for that !

Their the King in marketing just like Macdonalds…..yuk!