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Ford Australia will today stand down 212 manufacturing workers as part of its first compulsory redundancy program in more than a decade.

Today’s job cuts come four months after Ford originally announced it was axing 440 employees from its Broadmeadows vehicle assembly plant and Geelong engine factory due to challenging economic conditions and a diminishing demand for its Ford Falcon large car.

Ford Australia managed to reduce the total number of job losses to 330 through redeployment and other in-sourcing opportunities within the business.

Those 330 redundancies were offered on a voluntary basis to workers content with leaving the company, although with only approximately 118 employees taking up the offer, Ford will today have to sack around 212 workers who wanted to remain with the local car maker.

In a statement, Ford Australia admitted today would be “a very difficult day for the entire Ford team”, but insisted it had a plan in place to ensure the process was conducted as professionally and sensitively as possible.

“Our goal … is to implement this program in as dignified and caring a manner as possible and not single out those who are leaving our business compared to those who are remaining,” the statement explains.

Today has been scheduled as a non-production day for Ford Australia, meaning no workers will be required to show up for their usual shift.

All workers, including those remaining with Ford, will have an individual appointment today where they will learn if they are staying or will be forced to leave.

The 212 employees handed forced redundancy packages will receive information on their benefits, including retraining and financial counselling, before being asked to leave the company immediately.

The workers remaining with the company will also receive an information pack in an identical envelope to ensure that those leaving the business are not singled out.

Ford is determined to avoid a repeat of the events surrounding the sacking of 350 Toyota Australia employees in April this year, where the workers given compulsory redundancy packages were escorted from the site by security guards in a display the Australian Manufacturing Workers’ Union labelled a “disgrace”.

The 330 job cuts at Ford reduce the Victorian car maker’s manufacturing workforce to just shy of 1500 employees. Production of the Falcon sedan and ute and Territory SUV will be wound back 30 per cent from 209 vehicles per day to 148 in alignment with the condensed workforce.

Once Australia’s most popular car, the Falcon will limp to record low sales this year. With just 11,719 Falcon sedans delivered across Australia to the end of October, Ford Australia is set to sell little more than 14,000 examples of its traditional family car in 2012.

Sales have fallen 26 per cent so far this year as buyers continue to desert large cars in favour of small cars and SUVs.

The Territory has been a shining light for Ford Australia. With sales up 16 per cent to 12,459 units, the large SUV is on track to outsell the Falcon for the first time in history across a calendar year in 2012.

Ford Australia will continue to produce the Falcon until at least the end of 2016, but has made no commitment to local manufacturing beyond that point.




  • Julia

    Tony Abbott’s fault

    • GMGIRL

      how so  ? 1  ?

      • Schah7

         You poor girl having to use GMGIRL  how sad ? ! ?

        • GMGIRL

          Yes it is sad ,,,,,,,,,,,,but  born girl I have a view not like some  of the ludites that write  on this blog

    • Golf

      Why?  I take, it was Ford CEO’s fault. A few years ago, they originally decided to product Ford Focus cars, like Holden did on Cruze cars, but they changed their mind to not to make, well their fault….

      • Homer

        GMGIRL and Golf if you look up the word parody you might get the drift…..

        • Guest

          A parody ( /ˈpærədi/; also called pastiche, spoof, send-up or lampoon), in current use, is an imitative work created to mock, comment on or trivialise an original work, its subject, author, style, or some other target, by means of satiric or ironic imitation. As the literary theorist Linda Hutcheon puts it, “parody … is imitation, not always at the expense of the parodied text.” Another critic, Simon Dentith, defines parody as “any cultural practice which provides a relatively polemical allusive imitation of another cultural production or practice.”[1] Parody may be found in art or culture, including literature, music (although “parody” in music has an earlier, somewhat different meaning than for other art forms), animation, gaming and film

          • Dave W

             Congratulation on your Googling skill.

          • Homer

            Well done, we now know you can cut and paste! Bit can you read.

          • Homer

            s/be but….

          • GMGIRL

            Well done, we now know you can cut and paste! Bit can
            you read 
             BUT can  you spell

      • Andrew M

        Are you talking about the Cruze project that is also heavily propped up and struggling?
        Are you also going to tell me that selling 1500 aussie made focus would yield more profit than the Falcons small amount of sales does?

        Canning the Focus was a good idea. They crushed it when the aussie dollar went high for good reasons.

        If there is one vehicle that could be sustainable it is the Ranger.

    • twincharger

      Julia has been to much help either.But the 0 tarriff out of Thailand was a Liberal shoker..

    • DanielD

      There will be plenty of time to blame Tony Abbott when he is Prime Minister. Actually there will be plenty to blame too.

  • Wile E Coyote

    Death by a thousand cuts but in this case 212

    • Dave W

      I wonder how many of those 212 are management…

      • $29896495

        none

        • Andrew M

          so you assume?

  • save it for the track

    I’ve said it before and I’ll say it again. Start with sacking the excuses they have in what may be laughingly called the ‘marketing department’. Redeploy and retrain as amny of these sacked workers as possible. They surely couldn’t do a worse job than those currently ‘marketing’ Fords. Deafening silence on the Falcon ecoboost. Not seen in print media, heard on radio or seen on TV. Good reviews in car mags and on websites. But of course enthusiasts that read such things aren’t the ‘market’ targetted by adds carrting on about stereos and voice control and such.

    • Bluesoup

      Possibly budget cuts aren’t allowing the advertising needed or they are NOT spending the budget correctly? Maybe some staff that have some life experience in the industry not fresh faced straight from uni no it all’s that think online media is the best form of advertising!!  They should look at the demograghics of who was & is buying there aussie built products and focus in on them….. The definition of stupid is waking up every day doing the same thing and expecting a different result FORD!!!!!

    • Glenjamin

      Has anyone thought there may be a good chance that Detroit is recommending that they not market a vehicle that does not fit into the “One Ford” policy. If I were managing a modest marketing budget and knew they were planning on discontinuing a vehicle line in the foreseeable future, I probably wouldn’t spend the money either.

      • JD

        what about all the other ford vehicles in the line up. Holden already has a marketing spin on ALL its vehicles such that people think they are all aussie made

      • Bluesoup

        It is plainly obvious to me that they do have a marketing budget for the aussie built cars because why would you waste the investment into a new upcoming model range without a marketing budget and as for the current range, what would be the building them at the current numbers which is still higher the current sales volume??

      • Showtime

        Glenjamin is absolutely correct. Ford Australia must now follow the “One Ford” policy. Since the Falcon doesn’t fit into the policy they’re not going to spend the money marketing the product. It’s a shame really because the Falcon is a great car!

        • Bluesoup

          explain why they wont invest in advertising but will invest in new models in 2014????   it doesn’t make any sense

          • Phil

            Try looking to the side of this webpage.

            I’ve loaded this page three seperate times now and each time there is a FORD add stating: “NEED ANOTHER REASON TO GO FURTHER?” …”SEE OUR CURRENT OFFERS” [invitation to click on add for popup].

          • Phil

            I just noticed on the CA homepage:

            “NEW Falcon Mk2 with Eco LPi”
            “Rollover to see how much you could save on fuel”
            “PERFORMANCE now avaliable with LPG”

            Ford is even advertising on the pages where your complaining that you can see any Ford advertisments!

          • Bluesoup

            My point exactly, Ford’s main advertising is on web based media! and how many of thier previous to potential customers see this???  I’d argue that the funds could be used better.

          • Golfmother

            Bluesoup i bought my last two cars via web ads , they are doing what all the others do ,its working for the focus , wont work fo the falcoon wrong car in todays world .

          • $29896495

            Bluesoup is right, web advertising is the most ineffective form you can use. It’s cheap is the only reason, to go this rout, plus advertising in this way only car people see it. IT DOES NOT reach a wide audience like television.

            putting a particular car, in front of you as Holden do, and BMW and others, is the only way to give it effective exposure. 

            People want to see a shape, a gadget in car, what ever it may be, working. You have to create the dream That is how advertising works!

            Internet slabs don’t do that!

          • TG

            “I have NFI what you’re on about”

            Spoken by Firefox user with AdBlock Plus plug-in installed. :D

          • Zaccy16

            But the problem is not everyone is looking at the internet so  ford should have tv adds promoting the falcon but for some reason they don’t bother

          • Phil

            Wow Bluesoup.

            You say “how many of their previous customers see the adds? Why would previous customers need to see a add if they’ve already owned a Falcoone? If they were happy with their Falcoone, they’d buy another one wouldn’t they? Or at the very least, they’d go and have a look at the new model/new engine options.
            At the very least, if they’ve previously owned Falcoone’s they clearly know Falcoone exists and don’t need to be told.

            As it is, there are mutiple web adds, that nearly everyone failed to noticed except me. I bet if there are TV adds you wouldn’t notice either. I don’t watch the idiot box (let alone the adds), or I’d tell you. Ford could/is advertising on TV and I bet the Ford adds would be blind to it.

        • Norm

          The Falcon is a great car. It’s also too low – too heavy – and an old fashioned piece of packaging.

          Ford have stepped up brilliantly in the power train department. If the Territory could go on a crash diet – that would be much closer to an Aussie car for the masses. 

      • $29896495

        I’d say you are right. If you look at Fords history regarding advertising, it’s the first thing to go when a car is going to be discontinued. 

        Interestingly, BMW a much smaller company, is all over the TV with ads for it’s cars. They seem to think it’s worth while.

        But again, Ford are notorious for some daggy ads, and as stated above NO advertising at all, for things on the chopping block. They must have the worst advertising department on the planet. 

        • $29896495

          Couple of additional thoughts, see the ad to the right, HOPELESS. Another thing this shows is very little faith in your own product. Also it would seem very unlikely that the falcon in it’s current form will make it to 2016, let alone the end of 2013.

    • Sdelaney79

      It’s not the marketing departments fault, it’s the fault of any Australian that does NOT drive an Australian car full stop. There are lots of you on this site, wether its better or worse doesn’t matter if your car is imported your un Australian, at least I can sleep straight tonight.

      • Bluesoup

        Wake up! its about building a suitable & desirable product for the market

        • Karl Sass

          Like SUV’s? Diesels? Economical 4 cylinders? The vast majority of new cars buyers would have no idea that you can get a 4 cylinder Falcon or that the LPG model makes more power than the petrol equivalent. The marketing department is so bad it must be intentional.

          • Fairlane

            Ford want to get out of manufacturing in Oz but can not just annonce that they are packing up and leaving as it would anger alot of loyal customers and get a backlash.
            So they intentionaly don’t advertise which affects sales then they can announce that Falcon is not a wanted car and justify stopping manufacturing here without upsetting loyal customers as much.

            SHAME ON YOU FORD SHAME

          • $29896495

            right

          • DanielD

            I think there is also a culture at Ford Australia that is ultimately self destructive. Cost cutting, always under speccing parts, going for the rock bottom priced component, regardless of durability, being slow to fix faults in cars, ducking and weaving around recalls and always and I mean always looking to save a buck.

            The FG Falcon is a good car. There is absolutely no doubt in my mind that $500 extra spent on more durable and better quality components would make it a great car – but thats not Fords way.

            They are their own worst enemy.

          • Robert Ryan

             Ford seems to be hell bent on losing market share and profits, not just in Australia. Now it appears it is struggling in all of the markets it sells its vehicles including the US, where it’s current profits are well down.

      • Golfmother

        Sorry we dont want an oversized overweight uneconomical sedan .

        • Turbodewd

          Sheer garbage and claptrap.  I want a large sedan and am very happy with the 11L/100km and monster torque AND low 5 second 0-100kmh.

          Golf!?  German Corolla!

          • Golfmother

            Better buy tanker to haul your fuel ,14l in the city if your feather footing ,dino cars no longer relevent .

          • Jimmy

            It is you who is the dinosaur with that attitude

          • Fairlane

            Your comments are not relevant goofmother

          • Golfmother

            Failane you are so ancient in your views like your name are history , the world is downsizing .

            Big cars are history , get with it .

          • Fairlane

            Your brain is downsizing Goofmother.

            Its easy to see that you can’t understand the implcations of losing a manufactuing base by arguing with fanboy rhetoric.

          • Sumpguard

            Haha. I see my Goofmother tag has caught on.

          • Gtr-xu1

            Interesting been briving an fg xR6 the last 6 months around the city.The worst figures I have got is about 12.5L on91 Fuel.

          • Guest

            You might want a large sedan with a good 0-100kmh time but some of us want something that handles and not something to TAXI people around in.

          • Karl Sass

            Ex Falcon buyers are buying FWD SUV’s and small cars like the Corolla, all of which handle worse than a Falcon.

          • Dom

            Good ol’ badge snobbery alive and well

          • Andrew M

            True, people want good handling these days, thats why Toyota is at the top of the sales chart, and the Koreans are racing up the charts too

          • Phil

            Karl, Ex Falcoone buyers probably had enough of their live axle, leaf sprung suspension car with puny 286mm disc brakes and moved onto something else.
            Yes the current gen Falcoone is much improved, but after generations of using antique suspension technology, people won’t want to go back to the same lineage.

          • Andrew M

            Thats the problem Phil, people like you are stuck back 30years ago when they did use leaf springs

            The Falcon suspension is quite good if you knew anything about it.

            How do you think they can get the Territory to handle so well?? do a little research and get your perceptions upto date.

            You carry on as if they have only just improved in the last couple of years

          • Dsfgsdfgs

             Pfff Andrew, Falcoone wagon had leaf springs untill 2010! Hardly 30 years ago.
            As for the sedans, a freind of mine is running a 1996 SEDAN – LIVE AXLE rear end and despite a sizable 157KW and 1610kgs, it is running puny 286mm front disc brakes which fade at even a hint of sporty driving (and reviews of the FG Falcoone with puny 298mm discs and reports of fading straight away on track days show that the brakes on Falcoone still can’t withstand constant hard use).
            Compare that to another freind with a much older 1985 BMW 528, 100KGS lighter and 20KW less power – yet it uses 302mm discs that don’t fade at all. Of course it has independent suspension too as have BMWs for something like 50 years. Yes BMW is a more expensive brand, but the Opel Senator and Toyota Cressida were around Ford prices and had independent suspension and reasonable sized brakes in the 1980s.

            So the point is, whilst Falcoone has improved now, plenty of people, quite rightly so, have had a sour taste of how awful Falcoones when they’ve driven them in the past. Why would they bother trying Falcoone again even if it has improved? Those people moved onto different cars in the late 90s and obviously have never looked back.
            It’s similar to Kia, people have had them in the past and they were awful. Now they’ve improved, but many people won’t go back. The difference between Kia and Falcoone, is that Kia has also been adapting their cars to the market trends so they can still increase sales, whilst Falcoone is still stuck in the dark ages.

          • Andrew M

            A standard Falcon isnt a track car and wont experience brake fade.
            If you are going to put a performance model on a track Ford will put bigger and better Brembos on it.

            Also the size of the disc isnt an indicator of stopping power.
            The Falcon actually outbrakes lighter cars with bigger brakes if you dig for test results.

            You must also believe smaller engines are always more efficient and larger engines are always quicker if you look at the simple measurements to judge performance

          • Andrew M

            Oh yeah, and the wagon was a workhorse.
            Are you also going to tell me that Leaf springs are inappropriate in a Falcon ute?

        • Andrew M

          So everyone is moving to even bigger oversized, overweight and eneconomical SUV’s……..

          • Golfmother

            And they are not sedans ,get it , no one wants fat sedans .

            They want wagons anf hatches .

          • Andrew M

            well why didnt you just say people dont want sedans?

            people obviously still want the oversized, overweight and uneconomical aspect though judging by the trends right?

          • $29896495

            well no, not everyone. I think some people see them as more practical  over and above the old station wagon. Where as most want a medium car roomy  enough power and economy to get about and enough space to do their thing. What ever that maybe. Generally in Australia, SUV or medium a hatch back to, again for the flexibility.

          • Robert Ryan

             Yes we are all moving to smaller more economical  and better handling  vehicles like the Toyota Hilux, Nissan Navara and the Ford Ranger? Does not make sense.

          • $29896495

            You’re talking trade vehicles, which by the way government departments by slabs of. It’s not an indicator.

            Also if you look what’s happening with SUV’s they are shrinking, loosing the AWD and becoming tall stubby reared, station wagons. 

          • Robert Ryan

             A lot of those ‘trade vehicles” are bought as substitute for cas. The SUV’s are the new Station Wagons(Still a lot of large ones being sold), but like “trade vehicles” are cutting into car sales

        • Gtr-xu1

          Challenge your comments golfmother.13L/100kms city,8.5L/100kms urban=21.52=10.7/100kms.Let’s add the excitment of rear wheel drive,classy German 6 speed auto,and bullet proof inline6.and carry the passengers in comfort.Designed by Australians for Australians.

          • Golfmother

            Rubbish economy 14l city kills it , owned and built in an american owned factory

          • Karl Sass

            Who cares who owns it, it would matter if they were reaping huge profits out of Australia but they’re not.

          • Golfmother

            Karl they ripped huge profits out of OZ over 60 years with rubbish product ,now they milk this dumb socialist govt for every last drop of blood before departing and becoming importers , ford are in serious trouble in europe .

      • Dave W

        Get real, you expect Australians to keep buying large cars regardless of their budget and needs?

        • Robert Ryan

           For the last 60yrs they have been.

          • $29896495

            You forget that for a large chunk of that 60 years those cars weren’t expensive (relatively) Their own makers didn’t have anything else to offer. From the 70s up that’s be gradually changing. Looking at Ford products alone, Fiesta, Focus Mondeo, Falcon, Territory (Falcon station wagon). Plus Mazda sourced and Euro source and American soured small and large SUVs. The idea is to give every portion of the market something they want. 

            The Falcon/Commodore is deemed unwanted. To expensive doesn’t suit the needs what ever = to big. 

          • Robert Ryan

             Changing tastes due to the fact that families are shrinking. Still we buying SUV’s and “Trade Vehicles” to replace them. We still psychologically need ‘big cars’ but now in a different format. Give the market vast numbers of imported products can satisfy niches, but you also lose a manufacturing sector and he ability to produce unique to the market vehicles i.e Utes. The US is learning the eror of their ways and trying to bring manufacturing back to the US.

      • Phil

        hahaha Sdelaney79, I bet your house is full of imported products.

        How many of your clothes are imported?
        The PC your using right now would be made entirely of imported components.
        Your mobile phone made in Australia?
        How about your TV?
        I bet you happily bought all those things without even a thought as to whether it’s Australian made or not.

        • Karl Sass

          Australia doesn’t make any of those, except maybe clothes.
          Last time I checked, we still made cars. 
          Dutch disease in action.

          • $29896495

            Doesn’t make cloths either

          • Karl Sass

            Yes we do (just), RM Williams jeans.

          • $29896495

            Forgot about them, Good quality too. But probably just about the only one.

          • Robert Ryan

             That Dutch Disease fueled by overseas investors trying to get returns on our relatively high interest rates is doing the economy a lot of damage. So far we have avoided increasing unemployment, but if the “Dutch Elm Disease” continues, it will not be long before unemployment blows out.

    • Phil

      There are Ford adds running on this page right this very second. Have a look – centre right hand side.

      Besides that, do you honestly think anyone in the market for a cheap large sedan in Australia won’t be aware that Falcoone exists? Be realistic!

      Also plenty of cars/new engine options enter the market with no advertising. If every car/new engine option had a reasonable level of advertising on each, all we’d ever see/hear would be non-stop car adds.

      • $29896495

        You know I haven’t seen one ad for an eco boost Falcon.

        • Phil

          So? Why do they need to advertise every single engine option?
          If the German brands did that, there’d be non-stop adds 24/7 since they offer up to 10 different engines in some of their cars.

          They’re advertising the standard Falcoone 6 and the Eco-LPI in CA alone. I’m pretty sure I’ve seen G6 Turbo advertised here at one stage too.

          • $29896495

            I’ve seen plenty of ads for the Focus, Fiesta and that truck thing. Not one falcon, Not one Eco-Boost. Fact is advertising is how you educate people that there is something new or different, or that you simply have a competitor to some thing else. eco boost is new, they should be telling people about it.

          • Phil

            Oh for crying out load, there is a add for Falcoone on this very page!
            Have a look at the bottom of the article – between where the article ends and where the comment section starts.
            You’ll see a add for:

            “New
            FALCON MK2
            with EcoLpi”

            There are two more adds for Ford – also on this very page. They’re on the top/middle right hand side advertising special deals on the Ford range.
            Besides, why do they need to advertise it? Falcoone has been a big seller for 50 years! They’re also the backbone of the taxi fleet. Nearly everyone has has ridden in one – a huge amount of people will have driven one – maybe as a company car or they purchased it themselves.
            Besides, if your in the market for a cheap, large sedan, wouldn’t Falcoone be a pretty obvious contender? It’d be pretty hard to go car shopping for a cheap large sedan without becoming aware of Ford Falcoone.

          • $29896495

            Phil, the point is as covered further up, that ads for the eco boost are non existent  These ads here are preaching to the converted. That’s what you need to understand.

          • Phil

            But you said you haven’t seen “not one Falcon” ad. Yet there are ads right on this very page.
            Why do they have to be specifically about the Ecoboost? People buy the car not a engine. Falcon comes with several different engine options, so why would you just single out a particular engine when you can just advertise the car in general?
            There probably are ads for the ecoboost around. It took me 0 seconds to find ads for Falcon in general (and I can see one as I’m typing). You probably just don’t take any notice, just like you didn’t noticed the other Falcon ads on the CA homepage.

            Besides, what sort of company offers a 4 cylinder engine alongside a more powerful 6 cylinder for the same price? Everyone else offers 4 cylinders for LESS. Who would buy a 4 cylinder BMW 320i if you could get a 6 cylinder 335i for the same price?

          • Zaccy16

            Exactly, their are no tv adds for the falcon at all, ford have brought out alot of new adds recently for all the cars except for the falcon! sounds fishy to me

    • F1orce

      Ford headquarters in USA obviously doesn’t like Ford Australia and they’re looking for ways to put Ford Australia down ASAP

      I have said this before many times..

      • Phil

        If they wanted to “put it down ASAP” they would just do it ASAP. They call the shots and are not being held down by some invisible supernatural force.

        • F1orce

          The answer is simple. The Ford falcon is simply unwanted.

          No point in trying to beat a truly dead horse .

          You can blame the size, rubbish interior quality, rubbish exterior, undwhelming performance for a relatively big 4.0L engine and the TAXI/fleet cachet.. You can say the Falcon has a bad perception associated with it.

          • Dsfgsdfgs

            Yes Falcoone is unwanted by the consumer, but none of what you’ve said just there has anything to do with your earlier claim that Ford HQ “obviously doesn’t like Ford Australia”. If they “didn’t like it” they’ve just shut it down right now but they don’t run on emotions.
            The manufacturing will be shut down soon when they finally realise its unprofitable to make cars here. It won’t be shutting down because of some emotions by Ford HQ.

          • F1orce

            The odds are stacked against Ford..

            I seriously think the Falcon is also the reason why the entire Ford brand is suffering in Australia..

            High production cost, cheap imports and unwanted/uninteresting product are big problems facing the Falcon.

            I highly doubt the next Falcon is gonna be anything special, since they have models such as the G6E turbo which are power, big and near luxury.. Yet it’s still falling.. 

    • Jack Lewis

      And I’ve said it before and I’ll say it again. Ford could execute the most amazing ‘advertising’ (=! marketing) campaign this world has ever seen for the Falcon - that would not guarantee even modest sales success.

      You are ignoring the other three P’s of the marketing mix.

      Product – Maybe people need a smaller car? Maybe people need a larger car? Maybe people want better resale values? Maybe the great warranty packages offered by competitors are just that much more reassuring? Maybe people want something with a little bit more design flare or standard kit?
      Price – maybe people don’t have the finances for a large car – let alone the costs of running and keeping it on the road? Sure, Falcon is outstanding value - but a lot of people don’t see past the RRP.
      Place – dealer network? Financing? Customer care?
      Promotion – yes, advertising. Well, who says print, radio and TV are the best way to advertise? Commercial TV and a few newspapers are tanking in Australia.

      IMHO, FG Falcon is beyond rescuing. The 2014 Falcon better be amazing.

      • $29896495

        It’ll be a facelift or a Fusion/Mondeo

        • Dave W

          I don’t know about 2014 Falcon but Ford just announced a new Mustang which will also be built in right hand drive. It will have independent rear suspension (finally!!) but there’s no V8 for RHD, only turbo 4 or V6.

          Would Ford simply import the Mustang here or would they build a new Falcon based on the same platform? Which one would you have?

          • Robert Ryan

             I feel the “Global ” Mustang could be dead in the water. European Ford Executives wanted a smaller vehicle than the Mustang proposed by US Ford.. Mullaly still wants to build his concept.A case of the wrong car for the wrong place at the wrong time.

    • DanielD

      So they do the worlds most amazing marketing campaign and get me salivating over the latest Falcon. 

      One visit to a Ford dealer and I won’t be feeling so crazy about the cars, but I buy one anyway because that dam impressive advertising campaign is still in my head.

      Twelve months later I have experienced poor build quality and woeful after sales support from my dealer and Ford CRC. Scrap any ideas that marketing campaign will work a second time.

      It isn’t just marketing that Ford has to do better – its their whole dam operation.

  • Zaccy16

    Very sad day for all of the workers that are losing their jobs, I live un geelong and its sad that everything is going down hill

    • JD

      and yet the school fees at Geelong Grammar School are rising

      • Zaccy16

        yep correct unfortunately

    • Phil

      It’s not like they haven’t seen it coming. These workers should have known for about a decade that their jobs were in danger. Pleeeenty of time to look for new jobs. Also they’re getting redundancy packages.
      It’s sad for them yes, but they’re far, far better off than people who were working for companys that went bust & the workers got nothing – in fact were indebted as unpaid holidays or even the last week’s pay was never honored.

      • Golfmother

        Correct , they knew .

        • Karl Sass

          Well that makes it okay then.

  • BH

    Its very sad what is happening to Ford.  Holden will all so be next in line..

    • Andrew M

      Its already happened to Holden.
      In Feb they cut 100 workers, and at the start of this month they announced another 170 job cuts

  • tiddy

    It’s a very sad day for all concerned, especially those getting made redundant. And for the comments being made as to the rights & wrongs of whats happened, there is no simple solution, not being helped that car makers world wide & also experiencing hard times…look no further than the CA article earlier this week on the downturn in Porsche production.

    However in reply to comments made above regarding Fords marketing, I have noticed in the last week or 3 a significant increase of Ford ads on the teeve for the Focus, Ranger and even the Territory, but the point is well taken that there is nothing for the Ecoboost or the LPI.   

  • Tim

    its about time the gov reinstated import tarrifs on all vehicles coming into the country , other countrys do it to us on our exports !!!

    • nats dirty rats.

      I agree Tim, but until you get a political party to support this view it aint going to happen. Both parties support Free Trade which not only destroys the car industry but also food producers with imports.

      • Shak

        Free trade would be wonderful, if everyone we trade with followed it. 

        • Andrew M

          A government that had big kahunas to stand up to other countries would be even better

          • Hung Low

            They cannot even stand up to the banks, insurance and supermarkets that run this country let alone another nation. Why cant we secure a much cheaper mortgage with an overseas lender? Why cant we insure our risk for 20% of the cost with a foreign insurer? There is still protectionism in Australia, just not with manufacturing and construction.

          • Andrew M

            Personally speaking I wouldnt want my assets funded or insured by a company that wasnt regulated within this country.
            Did you see what happened to some bank west customers? they were regulated within australia, but they bank of scotland ownership caused dramas for many customers

      • Andrew M

        And next to be ruined is the construction industry, its already started

    • Bluesoup

      Maybe politicians like european cars ?????

      • Guest

        Really, you can’t blame them for that!

        • Fairlane

          yea you can,they are supposed to be looking after our intrests not doing a obeid.
          if that means buying aussie made vehicles then so be it.

          • Phil

            The Government is basically the only customer for the Australian made cars!
            But even then, they are moving away from them as there is not a suitable Australian product avaliable. NSW police force among other departments is moving towards smaller more efficient cars – they been buying up on Mitsubishi Lancers recently. The Army made a big order for new cars recently – no proper 4WD made here, only toy Territory so Germany’s Mercedes got the money.
            My local council used to use Crummers, but now they mainly have Prius and Crapolla.

    • Golfmother

      We lowered tarrifs to make these american owned makers more competitive , they got away with serving up average cars for top dollars for 50years , sucked pretty good profits out of OZ .

      Sitting in s country pub right now watching the world go buy ,all i see are hilux and cruisers , few crummers , not many falcoons .
      And robin the GTI is purring like a kitten 400nm’s for lazy cruising

      • Dom

        I’m sure you’ll have to get rid of it soon before it goes boom

        • Golfmother

          Yer like a falcoon kaboom gone .

          • Fairlane

            kaboom and Falcon are like chalk and cheese.

          • Golfmother

            Failane is dead and the falcoon is moribund .

          • $29896495

            Interestingly the current Falcon has about the same wheel base as the old Fairlane. Which s why it looks so out of balance, with it’s bland styling. It’s just to big.

          • Andrew M

            at least if a falcon did have a very unlikely engine kaboom, a replacement engine could be had for 2K.

            Your GTI has a higher percentage rate of failure and would require a 2nd mortgage and 8 weeks to replace the donk

          • Golfmother

            Try again GTI has no failure rate , listening to robin grave robber too much , falcoon dinos are the suspect motors .

          • Andrew M

            Zero failure rate?
            Here is an extract from some poor owners problem…

            QUOTE…..
            “The engine in my 2010 GTI, with 8000 miles on the clock, failed Thursday. I was driving to work,”

            I know you are full of it simply by claiming it is perfect.
            Yours might not have failed, but you cant ignore that failures do and have occurred.

            Ive owned several Falcons, not one has failed on me, but I do accept that there are some issues out there.

            Falcons have a rock solid donk, most unreliability tales out there stem from other issues like the problem with the old 4sp autos especially when they clocked a lot of miles.

          • Golfmother

            Quote 8000miles so its a uk csr not OZ ,and i did not say zero ,all cars have failurrs in engines the GTI motor has no histerical failure rates as cited by supremo Vag hater robin gravers .

          • Andrew M

            you didnt say zero failure rate, correct, but you said “no failure” which means the same thing

      • Captain Nemo®™

        Yet no Craparoks hey Bungle
        Country folk are smart people they leave the Craparoks to the city boys to pick up  their flat packs from Ikea on Saturday mornings.
        The old bag-o-bolts in the clothes dryer overstressed VeeDud diesel can’t cope with hard work.  And the Rolf is purring like a Kitten huh? more like Kitten with “Rhinotracheitis’

        • Golfmother

          Na but passats ,tigs and golfs,mostly robust diesels , sorry no falcoon diesels , they missed thst potential market 20 years ago ,asleep on the job .

    • Dave W

      If you think raising tariff is gonna make any difference, you are sadly mistaken.

      • Andrew M

        please explain how it wont help…..

        • Dave W

          Forgot I already posted here, I explained it in more detail below.

        • $29896495

          What you guys are try to say is go back to the 50s/60s when if you wanted a car here it was slapped together in an Australian plant. Massive tarifs forced that, and they also meant we got bugger all choice.

          • twincharger

            So you want the Australian car industry to be differnt to all other countrys that build motor vechles.We already have the lowest tarrifs and government assistance of all developed nations.
            Do you want to pay less for your Euro is that the reason.

          • Golfmother

            Agreed , they got away with building rubbish , now when they offering  a product the market is rejecting they want more assistance  , and the drones who still believe the hype dont get it .

    • caraustralia

      Totally  agree but the rot set in some time ago Govts only focus on their 4 year term and not beyond ,, the french govt  did a tarriff impost  to all Japanese electronics many years ago and they got the message
      this Govt nor the  opposition do not have the foritude too do what it takes to save AUSTRLIAN BUSSINESS’S  I believe they would be concerned how they / we would look on the world stage LIVE FOR YOUR COUNTRY I SAY  

    • Ace

      Artificially raising prices on imports will only cause buyer resentment. Let’s not kid ourselves, Holden and Ford Sales won’t improve that much, the second-hand market will be the one that will see the increases, with the very cars that are being taxed new.

      • $29896495

        totally agree Ace

    • Dave W

      If you really think that import tariffs will help the sales of the Falcodore in a significant way, you are sadly mistaken. If price wasn’t a problem in the first place, making everything else more expensive isn’t gonna help.

      The problem is the cars they’re making. If people aren’t looking to buy a large car, making them artificially cheap isn’t going to help them sell better. People will just keep their cars longer, buy 2nd hand or downsize even further.

      Last of all, you do realise that Ford and Holden are also importers? Increasing tariff is gonna affect them as well, and they might just say “Screw this, we’ll just pull the plug on Australia.”.

      • Andrew M

        Part of the reason isnt the cars they are making, its the massive amount of choice.

        Making the imports more expensive will help in many ways. Firstly the plethra of choice wont be so appealing.
        Also, Ford and Holden will regain some of the fleetshare hey once had.
        It will also mean your beloved imports will actually be worth something on the second hand market. I dont see how pushing some people to the second hand market is a negative.

        I do realise F & H import aswell, how does that affect my point?
        My point isnt about strengthening the entire F & H portfolio, its about Aussie manufacturing and jobs.

        Its ok, you will realise one day when its too late, and im not just talking about the auto industry.
        Infact, if predictions are right you will realise this in a couple of years when our dollar normalises from its artificial high created by the mining boom

        • Dave W

          1. I don’t know what your point is, I was replying to Tim.

          2. You don’t think importers here hire Aussies to work in their logistics/warehouse/dealership/service/etc? If they pull out, Ford and Holden MIGHT gain market, but those people working for the importers lose their job too.

          3. Ford and Holden aren’t just about Aussie manufacturing and jobs. No point for them to gain sales on the Falcodore and lose sales on the rest of their lineup.

          The govt can’t even regulate the price of imports. Our money has gone up a lot in value but the price of imported goods (not just cars) hasn’t seem to go down accordingly. We’re still paying almost double than America and the excuse is always the same, “our market is smaller”.

          Even Aussie companies are in on it. Google “Crumpler”. I emailed them about why their product is more expensive here in their home market than in America and the only answer they gave was that it’s not feasible to keep changing price due to the unstable exchange rate. Never mind that our dollar has been strong for the past few years.

          So screw patriotism. Aussie companies don’t give a f**k about us, they only start waving the Aussie flag when they’re in the sh!t, hoping that the govt would bail them out for their incompetence.

          • Andrew M

            what is your line of work out of interest?

          • Dave W

            Why the curiosity? Does it sound like I’m bias? Point out where you think I’m mistaken and I will certainly listen.

          • Andrew M

            Just curious so I can try and put things in your terms of thinking.
            Ive already tried to point out where I dont agree with your reasoning.
            I dont think you are biased, I just think you are not seeing the bigger picture thats happening to this country

            So whats your source of income?

          • Dave W

            My view has nothing to do with my line of work.

            I’m also not sure about what you meant by “one day when it’s too late”. We used to build ships and we used to build trains, but I suspect many here don’t even know about it and I think noone here even cares.

            With Ford and Holden, I don’t see what’s so hard about it. People don’t buy Falcodore like they used to. They’ve either switched to SUV or sized down to smaller cars.

            Fact is, The demand is much lower than the supply to a point where it’s not sustainable anymore. The logical thing to do is to discontinue that product and supply whatever people’s buying now.

            I don’t see how persisting to supply the Falcodore at the cost of the tax payers money is gonna help the business when it’s clear that people aren’t buying them.

            To make a little analogy, a convenient store is not gonna keep selling cigarettes if people stop smoking.

            I also don’t see how increasing the tariffs on imports and making the Falcodore artificially cheaper is gonna help in the long run. Maybe people are thinking more safety and space in the SUV, or maybe they’re saving up by buying smaller cars. Whatever it is, it has nothing to do with the price tag.

            Increasing the tariffs isn’t gonna change the running cost of the Falcodore either. Fuel, insurance and maintenance.

  • CT

    Got to have some respect guys. People are lossing their jobs here - no only due to whether Ford’s locally produced product lineup is entirely relevant in today’s market, but it would be safe to sat at least 50% of the Ford’s sales decline is due to the above banter and media commentry, creating doubt in the consumer’s mind about whether they should buy a local Ford.

    As much as the Falcon & Territory may not suit the today needs of the majority of the market, they are far from being the worst products in the market – in fact they are probably more relevant to the people who are turning away, unsure of the product’s future. The negative chit-chat and brand bashing does make more uninformed people question whether they should purchase a local Ford, pushing them into over-priced European SUV’s or into cheaper, not-as-capable models/brands. Worst still – it is pushing them into the automotive white-good brand Toyota! And before you start… ranging the 86 doesn’t make Camry’s/Aurion’s/Kluger’s any more capable or responsive. It is still the brand you buy because you don’t care… 

    • Ace

       This kind of “I know better than everyone else” attitude isn’t going to help Ford any. Maybe Camry, Aurions and the like sell better than Ford vehicles because they have reliability on their side and have better interior quality and plastics than the Ford comparable vehicles?

      Rather than whinge, maybe Ford could see what Toyota is doing right and adapt that. Doing what they are doing know isn’t exactly a successful method for Ford at the moment.

      • Phil

        Crapry sells better because it comes in a more efficient 4 cylinder engine.

        Yes, Falcoone now comes in a 4 cylinder, but it costs the same as the normal 6 cylinder Falcoone! Crapry would not sell so well if cost $35 like the V6 (ewwrion)version does. If Falcoone Ecoboost dropped to $28K or so like the Crapry sells at, maybe they would sell as many.

        • twincharger

          Crapry,falcoone,ewwrion,not to bright are you Phildo.

  • CS

    Both Ford and Holden have seen it coming for a long time – the death of Falcon/Commodore – and so too should have the workers. No use asking for a Govt handout to keep producing something that nobody wants. They both need to put their efforts towards local assembly of cars buyers actually want – ie. smaller mid size, more fuel efficient cars that are designed for world markets – just look at the Aust sales of Mazda3, Corolla, etc. It will be the complete death of both Ford and Holden in Aust if they dont change their ways… 

    • Andrew M

      ok, so suddenly selling 3500 cars a month like the corolla is killing it??
      The commodore used to sell near 10,000 units a month in a market that only totalled half a million sales per year.

      Now our market sells 1 million plus and the top seller only rings in at 4000 units per month.

      We have something like 60 brands available here so I think its pretty obvious that our high dollar and low tarifs have made it a great market for importers to make a quick buck.

      We as consumers are spoilt for choice and have quickly adapted an attitude of havng to have something different to the next person just for the sake of it..

      Im not saying we should all be lemmings, but 60+ brand selling in a market of 1 million isnt doing anyone any favours.

      If the dollar normalises to 70cents suddenly the hard luck stories will swing and the importers will suddenly start killing their niche models

      • $29896495

        Some of your numbers are just wrong. We do not have 60  plus brands here. The bottom line sales have gone up. But the product, Falcon, Commodore and Cruze (interestingly) have gone down. Territory has gone up. You may want a Falcon/Fairlane-Commodore of some description, not I – my friend,

        All this arguing, it really is simple, the product planners stuffed up by pushing the big cars to far when there was already a down ward cycle showing. “Hey here’s an idea, all these medium cars are selling really well. Lets make our main stream big cars even BIGGER!” Brilliant thinking. No amount of tariffs will save companies that are blind to trends and subsequently need saving from their own stupidity. 

        • Andrew M

          What medium cars are selling well?
          The only one that can crack over 500 units a month is the camry.

          Ok then, if you know it all, how many brands do we have on sale here?

          • $29896495

            Andrew, just count them. 42 including niche brands (exotics and the ones selling very little) which aren’t relevant. Subtract those and you are down to 30.

            Camry, my friend, isn’t medium, You can’t use engine size to judge a cars dimensions, Eco boost Falcon for example. Generally cars world wide are judged on their width for their place in the market.

            So now that 3 and Corolla and Cruze, to name three are around 1790 mm wide they have become medium. Large cars, Camry/Aurion, Falcon, Commodore, 1800 or over. 

            So, topping the sales charts by a long way, is the Camry/Aurion, in big cars, the Mazda 3 in medium and so on. 

            Hope that helps. (By the way, I know some sites and other publications call Camry a medium car because it has a 4 cylinder, but lets face it, they are wrong)

          • Andrew M

            I counted them, I got close to 60. discounting the niche brands doesnt disprove my point.

            Also, when you go into toyota or mazda and ask to see their medium cars they will escort you to a camry and Mazda 6 not a Corolla or 3.

            Since when does your decision to remake the classifications of car categories once again make my judgements based on the FCIA’s recognitions incorrect?

            I know a lot of these cars recognised as “medium” like a Mondeo may have the leg room, but they dont have the shoulder width.

            Stop making your own rules to cause an argument

          • $29896495

            what are you talking about? Mazda 8 will grow with the new model and be a big car. Camry and Aurion have the same body my friend. They are doing that because they don’t have the big crown so are trying to differentiate by engine size. Facts are facts. 1800 and  over = large Doesn’t matter what engine is in it. Compare dimension of Camry Aurion Falcon Commodore.  Tell me where you counted them, I’d like to make the same count. 

            What the hell did you count? Are you counting truck builders too? for easy reference county them on this site. Mondeo is another one, 1800 plus. Big Car, plenty of shoulder hip room in all those cars. These are the rules. 1700 up mid size. Below 1690 small. It’s dimensions not engine size.

          • Andrew M

            Well you better tell the FCAI you know better.
            The Mondeo doesnt have the passenger width, you only have to sit in one for 10 seconds to realise that.

            Once again, your interpretation of the categories doesnt make my observations incorrect.

            I dont believe the FCAI has everything correct.
            I dont believe the Prado is the same as a territory or Kluger, but they do.

            just deal with the standardised categories and move on, or write a letter to them, not me

          • Andrew M

            Ok, I just pulled up some numbers to prove my point.

            It is true that the external width of the Mondeo is bigger than the Falcon, but the Falcon has approx 100mm more room inside.
            You can feel this when you sit in one.
            It is surprising how the Mondeo looks like the smaller car from the outside, but it actually measures bigger.

            On the inside though, the Falcon is bigger.

            Include headroom too. The Mondeo is a taller car, but it has less headroom

      • Robert Ryan

         How true. Yes if the Dollar does swing the other way the imports will dry up and there will be no local cars to fill the gap. We seem to be going to a situation that existed 70yrs ago.

    • $29896495

      Actually here’s a thought, the original Holden reached its to big use ny date, and they brought out the Opel as a direct lift other than the engines, and said they were Australian designed. Australia’s own. It is the cycle of cars to get to a point, they are just ungainly (no matter how good they may be as a car) and they get canned. It’s happened before, a lot in America. In Europe some of the manufacturers are actually downsizing there cars rather than grow them into a new segment. 

      Problem here is that both Holden and ford though they could see what was coming, have not let go of the growth hormone. So the market is forcing them to let go.

      Just as matter of interest, the 3, the Cruze, etc, are the same size as that original Opel Commodore and in fact the 60s Falcon. that’s why they sell.

  • David Salter

    Note about European cars: French government is paying €7 billion ($9B U.S.) in bonds to guarantee the PSA/Peugeot-Citroën loans. (The French government’s terms for the loan, however, mean that Peugeot can’t shed workers and factories). Opel is broke and GM have been trying to get rid of it for years. Fiat and all the brands it owns are now being held together by the clever purchase of Chrysler during the GFC. The German brands all seem to be at the lower end of reliable cars reports each year (plenty of unhappy customers).
    *What happened to the buy Australian policy?

  • Alan

    The Good Fords eg. Focus RS are made in Germany , would you like to drive a 160MPH car made by Labor supporters 

    • Homer

      What?

      • No fears

        I dont’t get it either,I think his surname might be Jones.  

  • James

    Why do I even continue to read car news any more, everything’s so depressing…

    • TG

      What? You’re saying that car new is more and more like the news itself? Yep, you’re right there…

      • TG

        car news

  • Goodjjp

    Ford should spent more money on reducing weight on vehicle and
    direct injection technologies on  6 cylinder engine
    Money they spent on ecoboost 4 cylinder falcon is a joke!
    But It looks like too late too late now… I can imagine 2016 factory closed… for ford australia

    • Zahmad

       They should also have a simpler product lineup to make it easy to choose…

    • Gibbut1

      the only reason the ecoboost money is a joke, is because no one knows what an ecoboost is.

      Its one of the best cars ever made here, all the reviews RAVE about it, its a LOT better car than the woeful 3.0 VE commo, its also better on fuel, its also faster, it also handles better (50/50 weight distribution!! ), it also is cheaper to register.

      and guess what….. 2016 factory closed as you mention….. THATS WHAT FORD WANTS! ford only wants to import cars now. They pretend to care, beleive me, THEY DONT!

      • Zaccy16

        yeah the ecoboost is 10 times better than the torqueless, unrefined sidi 3 litre v6. Also the l6 lpi is a fantastic engine and is much better than all of the commodores v6′s!

  • twincharger

    Building cars in Australia is becoming mission impossible.To many hurdles,not enough support,free trade the list goes on and on and on.In my opinion Australian made cars are some of the best on the road.

    • Gibbut1

      with nothing in place to protect aussie car sales, ford au is holding their middle finger at the govt by deliberately killing falcon. THey want the taurus here NOW, but have to pretend to try and sell the falcon ( hence no ads on tv, as they realise it would sell like hotcakes )

      • twincharger

        Excellent comment Gibbut1,100% agree with you.Apart from some small amounts of money from the Green Car Innovation Fund.Which by the way is a tiny amount of assistance by global standards.

      • Gibwater

        Gib,Australia has nothing Ford wants.High production costs,low tarriffs,too many other brands,Thailand offering a cheaper workforce…..the list goes on.The federal government needs Ford more than it needs them,and they just havn’t looked after Ford(or the others) in the past.Why should Ford worry about Australia now? They tried making it work for 90 years,largley without a supportive government. Do the sums.At the end of the day,Ford needs to do whats in the best interest for the company……and staying here isn’t in its best interest.Whitlam started it all…..and he probably still gets chauffered around in a current Lexus……

    • Robert Ryan

       Killing the Economy as well. The US realized that in the GFC, if they did not save the car companies, then the country would become an instant 3rd World Economy

  • Ace

    It’s probably a small issue in a complex problem, but I often thought that one of the biggest mistakes Ford (and Holden) made was being involved in the V8 Supercars (or at least, not letting other manufacturers get involved) and the “bogan” image that comes with it. It may have reaped benefits in the short-term but as the expense of that poor image. Nissan’s involvement is too little, too late I’m afraid.

    The badges just scream “bogan”, sorry. If that makes me a snob, well, so be it but pretending it is not a problem isn’t going to help them…or the jobs of those who work for them.

    • $29896495

      I drive a Ford so I resent that remark. But do agree strongly as well. V8 SC has done nothing to advance the car industry as the old production touring did with homologation (spelling?) of parts and cars. Which spread improvements down through the market.

    • Gibbut1

      i only see the bogan image with holdens, not fords. You will see 20 bogans in holdens to 2 on fords.

      • Karl Sass

        The car should be evaluated on it’s merits, not who may drive it. Dictator war criminals often get around in an S classe, doesn’t have any bearing on the vehicle itself.

  • Luke Brinsmead

    The Focus should have been built here instead of Thailand. Yes it would have risen the sale price a bit, but hey, at least more money would be kept in the country.

    • Zaccy16

      yeah that would have been a great thing for ford but like normal they made the wrong decision 

  • Gibbut1

    SHAME ON YOU FORD!

    a simple ecoboost ad on tv, in the paper, or on the radio would save all these jobs. DOnt blame the market for falcons death, blame the MARKET-ING department.

    nah…. blame yourselves for wanting to kill off the falcon.

    when you eventually do get your taurus here ( which is what yo yearn for ) I HOPE IT FLOPS!!!

    EX ford fan

    • Phil

      As if a simple add would save all these jobs.

      People know Falcoone exists, maybe they don’t know Ecoboost exists, but if they were interested in a cheap large sedan, they’d go have a look at Falcoone anyway would they? Then they would find out about Ecoboost.
      When they do find out about Ecoboost and that you have to pay full 6 cylinder prices to buy one, they will walk away. Who else is charge full 6 cylinder prices for a 4 cylinder that is half the engine size? No wonder crapry outselling it, they charge at least $5000 less for 4 cylidner crapry over 6 cylinder ewwrion.

  • Doctor

    I too think that the VB super cars hasn’t done anything for the Falcodore’s image. Hell the race cars are nothing like a road car except for the exterior panels. The Dutch Disease is killing manufacturing in Oz and it’ll only be high-tech niche manufacturing that’ll survive.
    Its an uncertain world out there now…..

  • Gibwater

    Fellas,its not enough just to think Fords are great cars.The secret to helping them is to head down to your blue oval local and place a deposit. If you think they’re great cars then buy them.Keyboard praise alone will not save their jobs. Back it up with action. A Falcon Ecoboost would be my pick……

    • Andrew M

      I already own one, thinking of flipping it for another very shortly.

      They are great value and no other vehicle can perform to my expectations like the Falcon does

      • Phil

         What sort of expectations do you have for the trade in value?

        • Andrew M

          Not much, just like everyone else that has a vehicle to trade.

          The loss I make from new to trade will be inline with most vehicles, Its just a fact nowdays that 2nd hand cars are worthless due to new cars being more affordable than ever coupled with credit being easier then ever

          • Phil

            Just looking at Redbook trade in values:

            2010 XR6 Auto: $14,900-$17,300
            2010 Golf 103TDI Comfortline DSG:  $20,000-$22,700

            Now even though a XR6 Auto back then had a RRP of $43,990 + on road costs, I’m assuming the actual drive away price would be about $36,000 which about the same as the Golf’s drive away price (from a RRP of $34,490 + on roads).

            Another example is 2010 Nissan Xtrail 2.0 Diesel: $19,700-$22,300.
            They had a RRP of $34,990 + on roads which should easily have been avaliable from dealers for under $36,000.

            Not that I particulary recommend either of those cars, they are just two examples from many where the Falcoone lost about $5000 more in a 2 year time period from “new to trade”.

          • Karl Sass

            Its true that resale on a Falcon isn’t very good. Although you did use diesel examples which almost always have better resale than their petrol equivalent.

          • Phil

            Only coincidence that they are diesels, I picked specs that  were closest to a typical Falcon sale price.

            Having another look for petrols: You can get the X-Trail ST-L in FWD petrol CVT for the same $34,990 + on roads. It retains $18,400-$20,900 which is $1300 less than the Diesel.
            Looking at petrol Golfs, the closest petrol is a 118TSI WAGON DSG at $33,990. It retains $19,600-$22,300 which is $400 less than the Diesel hatch – but it costs $500 less to start with so its basically bang on the same. The $38,990 2 door Golf GTI Manual retains $22,900-$25,800 which actually gives it fractionally better % retained value than the Diesel.

            Nonetheless, I don’t know how anyone could think the loss in resale on a Falcoone is about the same as any other car.
            I just checked the trade in values on a 2010 XT Falcoone as they are surely worse than a XR6 and WOW!
            $10,300-$12,200! Almost %50 worse than XR6 again!

  • Jerry14

    Well if they could build decent or even just reliable cars then perhaps they’d be doing better.

    Just saying.

    • $29896495

      Ford does build pretty decent cars with reasonable reliability  Could be better like just about all manufacturers. But they aren’t the worst by a long shot. It just comes down to the product on offer.

      • Golfmother

        Just looking at the pic of the falcoon front , man that car is ugly , what a hotch potch of themes , no wonder they dont sell .

        Saw a G6E , wow single exhaust rect , down market .

  • OOOO

    I’m assuming all you so called ‘car enthusiasts’ out there have driven the FG Falcon for whatever purpose to form an opinion on the car itself?

    • Golfmother

      Aging overweight uneconomical sedan , and ugly ,TAXI .

      • Poison_Eagle

        I drove one (fg2) every day to and from Sydney (80km each way) in peak hour traffic in pretty mixed conditions, and averaged 9.5 L/100 over 3 months. 
        Happily, if I sat on 120 or 130 km/h, it didn’t make much difference to the economy, where as I know a 4cylinder car over 110km/h (even diesel) will start emptying its tank quickly.
         I’m talking about the 4.0 litre btw, and I’d love to see your pretentious latte on wheels match the sticker. 
        As for taxi remark, thats a positive when you consider that it would make bad business sense to use anything but something extremely reliable as one.

        Golfs have a strong chassis and nice interior, but are overpriced and have many weaknesses. Your bias is obvious, but I guess fools only acknowledge what supports their argument.

        Granted we need more diverse models, but considering the adverse conditions, our local car industry has defied the odds to survive this long. I hope the increasing challenges lead to more innovations, and make for a more interesting auotmotive landscape.

        • Golfmother

          Dreams of economy , 8.8l city rural 6.2l , and thats sitting on 115km in the bush , 400nm helps with effortless motoring in 6th gear , passes fat old falcoons with ease and no need to change down .

          • Poison_Eagle

            Ecoboost Falcon could probably beat that, LPG model would be cheaper to run, and faster.
             I’m glad a Golf suits you fine, accept that Falcon reviews well, is renowned for reliability and suits others fine. Nobody wants your opinion rammed down their throat constantly.

          • Golfmother

            Eco boost is good in focus , no way is it as economical in the falcoon , tooo fat and heavy .

            Time to go to big scrap heap in the sky , bring on the fusion/mondeo .

          • OOOO

            Go stroke your gear stick some more Golfgirl. You don’t need to drive a Falcon or Commodore to be a bogan, because you my idiot friend are the biggest bogan on this forum.

          • Golfmother

            Ziggy just proving to us all that you are the classic bogan .

          • twincharger

            Talk of dreams rolfmother.The Falcon i6 engine would apsolutley cream you Deutchland peoples car in open road cruising.

          • Phil

            Open road cruising? Any old engine can manage that. How do you “cream” cars in cruising?

          • twincharger

            Phildo one car is an open road car,the other is a city runaround car.I was replying to an outragious statement made by golfmother.

          • Golfmother

            Maybe you should get out of your crummerdore torqueless sv6 ute and try the turbo fours of this world .

            I regularly to country trips and its an effortless drive with the bonus of economy , 400nm does the trick .

      • $29896495

        more plain out of balace and uninspiring than ugly

    • Golfmother

      Dont need to my local taxi man tells me how bad it is .

      • Poison_Eagle

        Is that what you call the man with lollies who visits your sandpit?

  • Times-up

    RIP Ford

  • Dave W

    Time changes. Adapt or die.

  • Golfmother

    Lucky you , get a falcoon best car for lardy ladies.

  • Bent6brigade

    Buy a boys car,instead you drive a german corolla,