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Utes: August sales overview

By David Zalstein |
FIND DEALS

The Toyota HiLux has continued its domination of Australia’s pick-up/cab-chassis segment in August, claiming the title of the top-selling vehicle in its class and overall for the fifth consecutive month.

The Toyota HiLux took top spot with 4010 units sold, ahead of the Nissan Navara (2017) and Ford Ranger (1629).

The Holden Colorado (1581) had a stellar month, rising to fourth spot on the back of a 118.9 per cent sales increase, clearing the Mitsubishi Triton (1400) and Mazda BT-50 (1003).

Holden Colorado

Despite growth for the segment reaching 34.9 per cent in August, the seventh-placed Holden Utility (778) and fellow local workhorse the Ford Falcon Ute (536) struggled with 21.2 per cent and 9.6 per cent losses respectively.

The eighth-placed Volkswagen Amarok (750) enjoyed the best growth growth (up 416.5 per cent) and finished in front of the Isuzu D-Max (741), with the Toyota LandCruiser pick-up/cab-chassis (650) rounding out the top 10.

Volkswagen Amarok

With year to date sales figures of 27,585 vehicles, the Toyota HiLux looks likely to become the first commercial vehicle to be crowned Australia’s most popular vehicle, dethroning the Mazda3 which sits only 573 units ahead at 28,158 vehicles.

Top 10 Best-selling Utes – August 2012

1. Toyota HiLux – 4010
2. Nissan Navara – 2017
3. Ford Ranger – 1629
4. Holden Colorado – 1581
5. Mitsubishi Triton – 1400
6. Mazda BT-50 – 1003
7. Holden Utility – 778
8. Volkswagen Amarok – 750
9. Isuzu D-Max – 741
10. Toyota Landcruiser PU/CC – 650

Top 10 Best-selling Utes – 2012 to date

1. Toyota HiLux – 27,585
2. Nissan Navara – 17,361
3. Mitsubishi Triton – 11,988
4. Ford Ranger – 10,345
5. Mazda BT-50 – 7883
6. Holden Colorado – 5811
7. Holden Utility – 5474
8. Toyota Landcruiser PU/CC – 5450
9. Great Wall V200/V240 – 5386
10. Isuzu D-Max – 5076

Top 10 Utes for growth – August 2012

1. Volkswagen Amarok – +416.5
2. Nissan Navara – +129.7
3. Holden Colorado – +118.9
4. Toyota HiLux – +70.8
5. Isuzu D-Max – +52.8
6. Mazda BT-50 – +43.9
7. Ford Ranger – +30.6
8. Mitsubishi Triton – +0.2
9. Nissan Patrol PU/CC – -7.5
10. Toyota Landcruiser PU/CC – -8.6


 

  • Steve

    The Falcon ute isnt even in the top 10.  Utter stupidity to have not put the diesel into Falcon sedan and ute.

  • Bc

    Hilux wins again do these figures count the mining sector or are they private sales?

    • Sydlocal

       Private and fleet sales combined Bc.

      • MisterZed

        Not quite accurate. The figures are registrations, not sales. Some vehicles sold to mining companies are never registered because they aren’t used on public roads, and therefore don’t have to be. These sales would not be counted by vfacts. This gives a slightly distorted picture of true sales.

        • kilroy

          VFacts records sales, not registration (which is counted by the states).  Which is why you get a big sales drop in August, even though cars sold for EOFY in July are not delivered until the next month.

          Of course, almost all (ADR compliant) mining vehicles are registered.

  • Save It For The Track

    Another example of mindless drones not looking at or testing other vehicles. Toyota relies on ‘non car’ people to sell their whitegoods.

    • 3D4

      …and it works very well for them.. Well done ‘non car people’ of Australia..

    • JML

      No, Toyota relies on “non-car people” to BUY their goods. And yes, it works well for them.

      • http://www.facebook.com/people/Richard-Joash-Tan/100000351085371 Richard Joash Tan

        does it work on car people also?

  • DanielD

    Mazda need to give the BT50 a redesigned front and back ASAP. A lot of those 600 odd sales difference between the Ranger and the BT 50 would be people simply preferring the Rangers styling.

    • Dave

      Like Toyota Ford sells well to fleet sales as well…..600 sales I wouldn’t scoff at that being Mazda getting more GP profit than the boring Ranger…..give me the BT50 anyday.Mate its all about choice just like cars…..footy whatever….

      • Garywhopper

        Yeah but BT50 looks gay simple as that.

        • Dave

          well simple as that, its selling around a 1000 a month so there must be alot of closet tradies out there……(shakes head at the neanderthal response)

        • BP

          The back of the BT50 looks like it wants to fly away :/

  • Loft

    The hilux must get a lot of its sales from mining because around bris I see a lot more new rangers and bt50s than the latest look hilux.

  • MisterZed

    Er, Falcon ute and Commodore ute should not be included in the same segment as these TRUCKS.  Pickup trucks on ladder frames, and car-based utes are apples and oranges.

    • Sydlocal

       By design I agree, however many prospective buyer may not see it that way. Some see them all as just “load luggers” and couldn’t care less/don’t even know if they have a ladder frame chassis or not!
      Even though the Falcon and especially the Commodore ute are only pretending to be serious “load luggers” (especially in SS/XR guise)! ;-) TVFPIC. (seriously though they are more than suitable for most people’s needs!)

    • larry56

      The 2wd models use a unitary cab with chassis rails welded on.  Just like a Falcon ute in fact.

  • Luke Brinsmead

    I’m guessing the new auto transmission in the Amarok has paid off.

  • Luke Brinsmead

    I’m guessing the new auto transmission in the Amarok has paid off.

  • Luke Brinsmead

    I’m guessing the new auto transmission in the Amarok has paid off.

  • Luke Brinsmead

    I’m guessing the new auto transmission in the Amarok has paid off.

  • RobertRyan

    Interesting that the Old Hilux and surprisingly the  ranks above the Mazda and Ranger siblings for growth in the market. The Navara outranks the the new Colorado for growth . 

    • MisterZed

      Nissan are still selling that piece of junk D22 Navara that’s over 14 years old.

    • http://www.facebook.com/people/Richard-Joash-Tan/100000351085371 Richard Joash Tan

      but the new Colorado outranks everything

  • me

    I’d buy another falcon cab chassis. my AU still serves me very well. thou its just a basic XL tray back it was always loaded for years. the only thing i dont like about FG falcon ute is it looks like it sits lower. i wouldnt buy a commodore ute due to the fact there is no trayback option. i find the trayback utes so much easier for work then stylesides. it doesnt worry me if its a diesel motor or not. if the motors well built it will last for years. even if ford did put a diesel in the falcon ute it wouldnt sell. people want 4 wheel drive utes nowdays

  • F1

    Well I see by far more Hiluxes than anything else on the roads in Sydney..

    So by that it is automatically assumed that these figures are true..

  • Tackleberry200

    toyota have built quality you can take to the bank.
    thats what sells them, and why you pay a premium, and designed to handle the hard stuff!
    thats why hilux sells soo well.