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Audi sales on target for one million units

November 11, 2008 by Matt Brogan  

Audi sales are well in reach of the targeted one million vehicles the brand aims to sell globally this year.

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To date, some 844,700 units have been sold worldwide this year with the brand recording a 3.3 percent increase in year-on-year sales.

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Audi registered growth both in the European as well as in the emerging Asian markets.

“Audi is performing well, but our corporate performance is increasingly influenced by declining markets” Audi Chairman Rupert Stadler said.

The launch of the new Q5 SUV in mid-November will further strengthen sales of the brand, increasing strong sales already demonstrated by the A4 Avant, A3 and A6 models, especially in Europe (excluding Germany), where Audi delivered 388,053 vehicles to customers between January and October this year.

“Despite the currently difficult overall economic environment, we will reach our sales target of one million vehicles for 2008″ annonced Peter Schwarzenbauer, Member of the Board of Management for Marketing and Sales of Audi.

In Australia alone, Audi reached sales of 704 vehicles for the month, up 16.5 percent month-on-month, which takes the brand’s cumulative total to 8,110 units this year, 28.8 percent better than 2007.

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Despite sales currently being stable, Audi will use the Christmas break to align production to individual levels of demand.

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  • Comments

    11 Responses to “Audi sales on target for one million units”
    1. Vote -1 Vote +1VW Freak
      says:

      Credit crisis? Yeah right… VAG are going from strength to strength!

    2. Vote -1 Vote +1jon
      says:

      Well done Audi, finally your getting the recognition in sales you deserve. Your cars are a credit to you and I believe you probably have the most attractive line up of all the manufacturers and personally think you build the best looking cars, especially your brilliant interiors. I can`t think of one that I wouldn`t be happy to own, but there are definitely some I`d prefer.

    3. Vote -1 Vote +1Tim
      says:

      I find it amazing how Audi can keep their family face on all of their cars for decades…and still make them look modern. I mean, look at the Audi 80 from the 80/90’s – they still resemble the basic lines of the A4, A6’s of present. Really have to hand it to Audi, their styling department know how to make a good looking car, yet no go over the top, an example of this is the R8.

      And over the last decade, their drive has been really improved when it now nearly matches worlds best. Finally, their interiors are the best I have ever seen. Stylish, yet ergonomic and have the best quality.

      I know, sounds like I am an Audi fanboy – but they are all facts, and Audi deserve this praise.

    4. Vote -1 Vote +1WVB
      says:

      build a great product and people will beat a path.
      obviously though the world just loves koalas, why else would that nose have remained in fashion for so long.

    5. Vote -1 Vote +1Peter
      says:

      If only they were a tad cheaper I’d own an A6 in an instant. I agree with most of what appears above – very well designed, well built, good looking… and those interiors!

    6. Vote -1 Vote +1Loaf
      says:

      After owning an Audi 80 I have sworn never to own another Audi. It was the most un reliable, expensive to run, expensive to service pile of rubbish I have ever owned. Who knows why they are so popular now. The VT Berlina I purchased after the Audi was 10 times better.

    7. Vote -1 Vote +1Spitfire
      says:

      There is just something about the Audi styling that just does not do it for me. My choice would always be Mercedes first, BMW second and VW third. In fact I dont think I could ever contemplate Audi.

    8. Vote -1 Vote +1jon
      says:

      Loaf Says:
      November 12th, 2008 at 1:06 pm

      After owning an Audi 80 I have sworn never to own another Audi. It was the most un reliable, expensive to run, expensive to service pile of rubbish I have ever owned. Who knows why they are so popular now. The VT Berlina I purchased after the Audi was 10 times better.

      Gee and I guess they wouldn`t have changed much since the Audi 80, this is probably one of the dumbest things I`ve read to date. On that statement I guess the current Commodore would be no better than the VT.Just for the record my partner had an Audi 80 1993 model and it wasn`t a problem for us, so I guess you can have a bad car from any manufacturer, I`m pretty sure you could find some complaints about VT Commodores too.

    9. Vote -1 Vote +1Robin
      says:

      I’m sure your partner must have been very proud of his 1993 Audi 80 eh Jon?

    10. Vote -1 Vote +1jon
      says:

      Actually Robin he was considering it was his 2nd car and the point of my comment was how can someone question people buying a current one based on previously owning a car that was built around 15 yrs ago, its a pretty dumb statement don`t you think?

    11. Vote -1 Vote +1BB
      says:

      Jon you must be a dealer promoting sales during these hard time!!!

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