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by Tim Beissmann

Toyota Motor Corporation (TMC) has reached a staggering new milestone, confirming the production of its 200 millionth car in June.

The milestone came almost 77 years after the first Toyota, the Model G1 truck, was produced in August 1935 by Toyoda Automatic Loom Works Ltd, which went on to become TMC.

It took Toyota more 50 years to produce its first 50 million vehicles, with the company achieving that milestone in 1985.

The pace of production has stepped up significantly since then, with the latest 50 million vehicles assembled in just six years and five months, a rate of roughly one car every four seconds.

The Corolla has been the company’s most successful model, accounting for approximately one in every five Toyota vehicles ever sold. Almost 40 million have been sold around the world, including 1,190,750 in Australia.

Australia has played a prominent role in Toyota’s history. Local production started in 1963 and exports followed in 1986, both of which continue today with the Camry, Camry Hybrid and Aurion sedans. Headlined by the Camry, Australian production is just short of one million vehicles.

More than 5.5 million Toyota vehicles have been sold in Australia – 3.1 million passenger cars and 2.4 million commercial vehicles – accounting for 2.77 per cent of total global production.

Toyota has dominated the Australian market for the past decade, and will officially notch up its 10th year at the top of the sales charts at the end of 2012.

The Camry is the second-best-selling Toyota in Australia in history, with 792,508 delivered up to June 2012. The HiLux (738,571), LandCruiser (621,217) and Corona (354,086) fill the top five, while newer nameplates like the RAV4 and Yaris have moved into the top 10 in recent years.

Toyota president Akio Toyoda took the opportunity to express his appreciation and thanks for all the people around the world who have contributed to the milestone.

“I also have the most profound respect and gratitude for the efforts of all persons who were involved in developing, manufacturing and marketing Toyota and Lexus vehicles over the years,” Toyoda said.

“We are determined to make our cars even better, to continue to give our customers the best possible product. This is the common goal of our 300,000 Toyota staff members worldwide.”




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