Ferrari races ahead of Porsche in July

27 Aug, 2008 7 Comments

Ferrari has experienced flourishing sales this July, despite a significant decline in the market sector – edging out its main competitor, Porsche in the sales stake.

Surprisingly for the Italian legend, these figures were calculated by VFACTS – meaning the prancing horse has achieved this success in Australian showrooms rather than overseas markets.

In a period which saw sales in the ultra-performance market – usually dominated by the German outfit – drop by 39 percent, Ferrari boasted an amazing 37 percent sales increase.

“The Porsche 911 is the traditional sales benchmark in this category, something it achieves with a wide range of models and versions covering a broad spectrum of the market,” says Kevin Wall, General Manager of the Australian Ferrari importer, European Automotive Imports.

This achievement is underlined by the fact that Ferrari competes with a far more focussed range of models at the top of the price spectrum, and must contend with increasing demand and Ferrari’s ability to supply.

Between them, Ferrari and Maserati took more than 35 per cent share of the top market sector, showing that Australian car buyers are being increasingly enamoured with the style, exclusivity and performance of the leading Italian car marques.

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7 Responses to “Ferrari races ahead of Porsche in July”

Jack Fast Says:
August 27th, 2008 at 5:05 pm
There’s an old saying. You buy a Porsche if you can’t afford a Ferrari.
Vote: 0 0
Reckless1 Says:
August 27th, 2008 at 6:56 pm
Must be caused by the LCT increase ………
Vote: 0 0
Captain Mainwaring Says:
August 27th, 2008 at 7:43 pm
There’s another old saying.You buy a Ferrari if you CAN afford to buy (and maintain) ten Porsches.
But how irrelevant is it to pull one month out of the sales statistics and make some spurious claim?
Vote: 0 0
Dlr1 Says:
August 27th, 2008 at 9:17 pm
when you are dealing with such modest sales numbers a 37% increase is relatively easy. And when so many of their vehicles are built to order or on waiting lists that can stretch into years, what they sell in July can actually be vehicles that were ordered at any time in the last year or so.
Vote: 0 0
Fenno Says:
August 28th, 2008 at 4:34 pm
A 35% increase…wouldn’t that be just one car for Ferrari?
Vote: 0 0
Marcos Says:
August 28th, 2008 at 4:59 pm
It’s all a lot Sales PROMO BS…the ONLY reason their was such an increase in july is because the TIGHT ASSES who can actually afford a ferrari in the first place had to have placed and order in full by end july or the luxury car tax went up. That is the ONLY Reason…
Vote: 0 0
Chris Says:
August 29th, 2008 at 11:29 am
The Porsche boat was delayed, the Ferrari boat wasn’t
Vote: 0 0