Hyundai i-Blue low emissions range
July 22, 2008 by George Skentzos
Hyundai is set to launch a new sub-brand in Australia and around the world labelled i-Blue which will help customers identify ultra-low emissions vehicles in its range.
It will be comprised of models in the Hyundai range which fall below the 120g/100km emissions barrier, with the new i30 CRDi hatchback the first to join its ranks.
The new i30 CRDi meets the i-Blue criteria without the need for skinny tyres, expensive stop-start systems or lowered suspension to achieve the low CO2 figure.
The only changes required were a small 6kg weight reduction and modified gear ratios to achieve the target emissions rating.
The next model to wear the i-Blue badge will be the new Hyundai i10 which is set to replace the current Getz in Australia.
The introduction of a 1.2-litre Kappa petrol engine in overseas markets means all i10 models equipped with a manual transmission will be eligible for the i-Blue badge.
In future, the i-Blue branding will expand to include a variety of advanced fuel saving technology such as idle stop-start and hybrid powertrains from Hyundai.
Print it: 
Intended to sound like Volkswagen’s Bluemotion range, perhaps? Cheeky…
I’m not impressed how Hyundai has used the “i” brand, i wonder what apple has to say about that.
Having said that, Hyundai know how to do white good cars like no one else these days, being effective, well build, and thoroughly modern.
They are the new Toyota.
Who gives a toss what Apple thinks.
They picked the name of a fruit for their company, they didn’t ask apple growers.
Oh – apple growers are in a different business?
Well Hyundai is in a different business so they can use the name if they like.
But it should have been I-Green, not I-Blue……..
Between i-blue, blutec and bluemotion, blue seems to be the new ‘green’.
True Golf, Merc has those ‘Bluetec’ cars as well.
Funny then, “i” like apples branding and blue from other car manufacturers. shows how good their naming system is…
But then again wasnt iPrimus before the ipod??? so this can go all around and around really…
Maybe Hyundai didn’t even think Apple, and were going backwards from like the 335i for example. To a more european branding style.
First we have good news Toyota hybrid story, now a Hyundai low pollution story… Is CarAdvice turning into a hippie warren? /sarc
Put a decent amount of batteries into a i-Blue car using a series hybrid set up and you can have the best of both worlds.
Looks like Ford and Holden need to really get crap together. Will Holden want to get the Volt? Imagine an LPG Volt… Awesome idea.
Good to know that atleast some car companies think that Australia is an important sector unlike most euro cars that dont even bother to switch the indicators and wipers to the correct side for right hand drive countries!
“i” totally agree with the comments that state as to who cares what apple thinks. “ipod” is a trademark, not the “i”.
The Euro manufacturers all know that Aussie drivers are the best in the world, and don’t have a problem turning on wipers, indicators, and lights, no matter where the switches are.
But then, there is the odd dodo who can’t handle such a simple thing. Probably also gets confused if the fuel filler is on the wrong side.
It’d probably be smart to buy shares in Hyundai Motor company right now.