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by Brett Davis

Ford US has released a new technology as part of its MyKey function that withholds incoming calls and texts and saves them for when the car is stopped. The function is primarily intended for parents and their younger drivers.

The Ford MyKey Do Not Disturb function is a technology parents can switch on during times when their kids drive the car. The function captures calls and texts so that young drivers can view them once the car is stationary.

This particular application of the technology uses Ford’s Bluetooth system to retrieve the incoming calls and messages. The technology aims to reduce mobile phone-related accidents by removing the potential distractions from younger drivers.

As we know, younger drivers make up a large percentage of the world’s road toll. The MyKey system also steps further towards striving for a reduction in young driver accidents by allowing parents to restrict the car’s speed. Parents can program the car to never exceed a predetermined limit.

Other potential life-saving features of MyKey is the ‘No belt, No tunes’ function, where the audio system remains on ‘mute’ until front seat passengers lock in their seat belts. It can also place a restriction the audio system’s volume level to a maximum of 44 per cent, and can even be programed so the traction control system cannot be turned off.

The MyKey advancements are set to be released in the Ford Fiesta in 2012, and eventually in other Ford and Lincoln models.

Ford Australia has expressed interest in adopting the technology Down Under, and is investigating the potential safety system for use on certain models. One of the main issues with bringing the technology to Australia is said to be configuring the system for local conditions and specifications.

What do you think? It is a technology you would like to see made available on your car? And do you think it could help in reducing young driver accidents?




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