Toyota reports all-time record sales
July 1, 2008 by George Skentzos
Toyota has broken an all-time industry record this month, becoming the first car company in Australia to sell in excess of 25,000 vehicles in a single month.
Sales figures released today reveal that Toyota sold more than 25,600 cars for the month of June, breaking its own record of 24,539 which it set 12 months ago.
It’s strongest performer was the Corolla with more than 5000 sales, closely followed by the HiLux which contributed just over 4500 to the overall total.
With the financial year ending just yesterday, Toyota also announced that it has sold more than 247,500 vehicles for the fiscal year – also an all-time industry record.
No other brand has ever sold more than 200,000 vehicles in any 12-month period in Australia.
Print it: 
Quote [Dingo]: It is infact Holden and Ford whom have chosen thier fights by keeping everybody else out of V8SC ever sense thier embarrassing losses to Nissan all those years ago.
You still haven’t read the V8 Supercars rules and regulations have you Dingo?
Anyone can compete provided they meet the current criteria in relation to technical specifications etc
The reason Ford and GM are in Financial difficulties hATM as more to do with the fact that they didn;t expect the decline of the US economy to be as sharp as it is not to mention the fuel crisis etc
Not because they relied so much on history.. I mean if it wasnt for the past we would have nothing to go by inorder to make the various developments advancements and improvements that we have today – particularly in relation to the car.
We learn from our experiences of the past as we need a reference point inorder to make comparisons and figure out what worked and what didn’t…. its all relative
Of course you were going to disagree with me Dingo,don’t you most times! Seems where about to start going around in circles again so no point in arguing over your opinions.
In regard to Holden and Ford continuing to sell from what they have made in the past,of course they will,I mean look what happened to the limited edition Cobras last year sold out, 400 in the first 2 weeks ,bet TRD would love to have a classic they made in the past that they could turn out now and cash in on like Ford did! Same with the Monaros,and I imagine the Torana when it comes out.You seen an old Monaros or Toranas I bet ks for ks against a Toyota of the same era the Holden and Fords would come out on top when it comes to quality. Then again does anyone collect old Corollas ?
Being stretche to the brink inorder to meet demand isn’t necessarily a good thing either.
Sure it means theyre operating at full capacity and therefore are probably operatong 3 shifts which reduces the chance of any job losses.
However; it could potentially mean that their quality and reliability could suffer which is something Toyota prides itself on
So whilst Toyota are operating flat out a parts supplier in either Japan Europe or the USA might have problems in keeping up with Toyotas demand
Which may mean Toyota has to find another supplier whose quality isn’t as good or temporarily halt production which would increase pressure to clear the backlog when the new shipment of parts arrives – which increases the possibility of further mistakes
And very few manufacturers keep excessive amounts of parts on site at their assembly lines as it takes up space and costs money – most operate on a just in time basis
just on the news
Aurion is the easist large car to steal – guess Toyota dont have to put much effort in to make it hard – Who would want to steal one?
Thats my point exactly BM
History does have an effect on sales – its not just quality
Most people my age who follow ford and holden do because thats what our parents drove when we were young.. we had fun in them and always dreamed about owning one particularly a GT Cobra Monaro or Torana.. and now we are able to afford one be it an original classic from the 1960-70s or a modern car with the same name as the mere mention of the word Mustang for example inspiores memories of our youth when life was simpler etc.
Then there’s the other side where we have either had heard or read about a bad experience with a particular car…
Look what happened to sales of the A class Mercs after one rolled during a Moose test.
and Most people my age who can
Look at it this way when you mention the following to a real car enthusiast
Cobra – they would probably say Bathurst winning Falcon
Monaro – they would probably say HK, HQ-GTS Coupe
GTHO – they would probably say Worlds fastest 4 door sedan in 1971
Torana – they would probably say SLR/5000 A9-X GTR-XU1
Charger – they would probably say Hemi 265 6-pack or The best car never to win Bathurst
HDT – they would probably say Brocky VK SS VC SL/X
Toyota – they would probably say WHAT THE…?
Quote [Peterd]: just on the news Aurion is the easist large car to steal
So they should change their motto from OH WHAT A FEELING to OH LOOK WHAT I AM STEALING or OH WHAT AM I STEALING?
Dingo aren’t you supposed to be in bed!?
^You’ve got nightshift remember! :)
I would be worried if I were an Aurion owner. There’s a lot of widebody Camrys out there needing a repower job. Tee Hee.
GM and Ford backed the wrong horse…..hehehehe. Sucked in, those white collars deserve to lose their jobs for making such narrow short-sighted decisions. :|
More than 10years ago it was obvious that the auto industry (as well as energy industry) needed to move towards more efficient methods and products. But….hey ….while all the sheeple were still buying guzzlers why change eh?? After all its our god given right to all want to own a totally inefficient piece of crap just to appease our delicate ego.
Many smart engineers could see this but were often laughed at for their suggestions….
This is my question Ford competes with Holden but how about the other japanese car companys like Honda,Mazda,Nissan or Mitsubishi are their any fans here who like this car brands and what do they think about Toyota this other car companys compete with Toyota it should be some one here like Honda fan saying something about Toyota since they compete in F1 or people who like other Japanese car brands other than Toyota just all good freinds.
I admit if AVESCO find that the category is starting to suffer then they might have to change the rules to allow cars form overseas to compete instead of just the locally built cars However as i said I doubt they will make completley new sweeping changes in relation to the rules and regulations I suspect if changes are made that the cars will still have to be RWD with either a V8 [or V6]engine capable of producing the same level of power as they do now 620Bhp etc.
So don’t think that if Toyota do compete in the best touring car competition in the world that they will have it all there own way
I mean the category operates under what is known as Project Blueprint whereby inorder to reduce costs the cars share various components. Therefore; it could well be that if Toyota do decide to compete they may have to use a Ford Diff or Holden suspension etc….
And project blueprint has resulted in the closest most competitive racing Australian motorsport fans have seen in years [30 odd cars covered by less than 7 seconds]
I know you like to think the GT-R was banned because of its dominance; which in a way is true it was a victim of its own success.
Yet if you talk to Fred Gibson who was manager of Winfield Racing he will tell you that the costs involved in running the GT-Rs were almost too much for him..
Infact he has said that even if the GT-R was still able to compete he doubts that he would have continued raced them after 92 because of the costs
Wheelnut – will be interesting to see how V8SC evolve over the coming years and all anyone can do is speculate ‘what may’ or ‘may not’ happen.
As for regulation change, it is every possibility they could just as well be more involved then anticipated becuase any other manufactuer who comes to the negotiating table wil be there with thier own interest as a priority and i can tell you now – companies like Toyota, Nissan or any other will not go with Holden or Ford components … PERIOD !!
If particular components are to be shared to reduce costs then the chances are, they will have to be developed by a mutual organisation that is not a car manufactuer.
Personally, i believe outside interests will pressure to allow thier own platforms to be used which coincidently will assist Holden and Ford aswell becuase it means they will not be restricted to thier current platforms. For example, Ford and GM have an array of perfromance vehicles in thier global intenary and with less restricted regulations will allow them greater oppurtunites to evolve.
But, it also allows others to bring thier arsenal to the track and this myfriend would be the single most worrying thought with CAMS/AVESCO and the Blue & Red brigade.
At the end of the day, any other manufactuer who may express interest in what is currently known as V8SC, will simply ‘get up and leave’ if they are not satisfied that thier own interests are catered satisfactory.
Is this worrying times for Holden and Ford in Australian Motorsport … ABSOLUTELY !!
Can you image a Nissan GTR, BMW M3, Lexus IS-F or even a fully blown race spec V6 AWD Aurion blast in the circuits -incrediable.
Dingo what you are illuding to is a category where there are a wide range of manufacturers racing various models of cars similar to those in the showrooms. A category where V8 Lexii compete against M3s WRXs and Clubsports etc
FYI a category like that already exists its called PRODUCTION CAR RACING.
Its rather interesting because apart from the overall winner there are sub categories for each individual class of car depending its layout; engine capacity or body style be it FWD/AWD/RWD – Hatch/Sedan/Coupe etc
ATM there are a few major manufacturers involved in Production Car Racing such as Ferrari who will also fight to protect their interests as I don’t think they wouldn’t want a second Production Car Competiton
Dingo; there is a saying among car enthusiasts and street machiners that is “POWER IS NOTHING WITHOUT CONTROL ”
What that means is you may have car with an engine capable of producing 620BHP yet it depends on how efficiently and effectively that power is transferred to the road..its a very fine balance
I very much doubt that a Fully Blown [FWD] Aurion could handle double the power it has already without something giving way/breaking.
I mean when you look at Merc-Benz; BMW; Audi; Porsche; Aston-Martin Ferrari Lamborghini; Konnigsiegg etc….
how many FWD cars do they have that are capable of producing the same amount of power/speed as a V8 Supercar. None they’re either RWD or AWD
I said FWD Aurion not AWD because I think that one of the criteria will be the cars will have to use the same platform/layout as the production car So unless Toyota are planning to put an AWD into production I can’t see it being able to compete as one of AVESCOs main aims is to share components inorder to reduce costs
When Tom Phillips was CEO at Mitsubishi he wanted to make the New 380 RWD; so they could compete in the V8 Supercars but Tokyo was adamant that it was going to be based on the USA Galant which is FWD as they wanted to reduce costs… who knows If they had said Yes Mitsubishi might still be in Oz.
I can’t see it happening because of the costs ivolved in engineering and modifying the platform from one car to fit another to make an over engineered one off prototype racer. However; If Toyota do make an AWD Aurion the next logical step would be to offer a RWD Aution
That;’s right Production Car Racing does exist….
Just because Toyota don’t have a [factory backed] team competing in it doesn’t; mean it ceases to exist!!
Wheelnut – ‘IF’ Toyota decides to go to the negotiating table and possibly offer the Aurion as a competitor in AWD platfrom then naturally they will offer it as an AWD package in TRD disguise but retain FWD in regular Toyota offerings.
These and no-doubt a whole range of issues will have to be considered, researched, discussed and negotiated when deciding on the future direction of V8SC and of course Toyota’s intentions in Australian Motorsport considering they already have considerable investment in F1, NASCAR and Japanese Motorsport and ofcourse supporting facets such as TRD Australia’s current commitments such as ARC, Drag Racing, Drift and the Off-Road Championship (buggies) baring in mind this excludes the various other minor events Toyota participates in America, Asia and Europe.
This is what i mean it will be intersting to see how events unfold.
Then again – Toyota may not even consider further development of the Aurion and challenge CAMS / AVESCO to enter the RWD 5.0 V8 IS-F instead which already applies to many requirements albiet locally manufactuered.
Actually, considering Ford sells a 5.4 v8 and Holden a 6.0 and 6.2 (HSV) V8 on the market, in some respects the IS-F satisfies more requirements then Holden and Ford currently do … worth extra thought !!
This is a single example of many loop holes that can be easily challenged and exploited !!
I guess we will have to wait and see what is agreed upon and decided as future momentum. Don’t forget that any possible Toyota entry in V8SC will have to be considered if it will bring any real life benefits considering the global recognition of it’s participation in F1 and NASCAR … !!
Make no mistake of it … Toyota could easily develope and support a highly competitive and winning racing package in the V8SC but much of it simply depends if it moulds with Toyota’s current interests / commitments.
At the end of the day – it’s about business, investment and returns.
Interesting times indeed.