Jaguar sales increase

18 May, 2008 8 Comments

If you thought Indian manufacturer Tata Motors’ takeover of Jaguar was going to hurt the British brand, you thought wrong. For the first time in two years, Jaguar has seen a monthly sales increase.

Sales increased by nearly 69.6 percent across Europe last month, totalling to 4,047 cars from the 2,386 it sold in April 2007. In the UK last month saw an 85 percent increase. Australian sales figures should see similar results this month.

Of course, it doesn’t hurt to have a new car, that being the Jaguar XF we recently drove.

“The clear future for Jaguar is helping us rebuild the brand, underlined by new products like the XF. We have got an order book for the XF for 18,000 units, which is at least as good as we hoped, we are working flat out to meet the demand.” Don Hume, Jaguar and Land Rover spokesman said.

The positive news wasn’t shared with sister brand Land Rover which saw sales fall by 14.6 percent in April to 6,023 units across Europe.

Location: Home / Jaguar, Land Rover, Car News / ...

Rate Post: 1 Star 2 Stars 3 Stars 4 Stars 5 Stars (1 votes, average: 5 out of 5)
Loading ...

Print it:

Modern Car Marketing
Jaguar has taken Car Marketing to a new level. The new "Gorgeous Marketing Campaign" has raised a few eyebrows around

Mitsubishi’s Booming June
Mitsubishi Motor's Australia (MMAL) have enjoyed a bumper month with 8,192 vehicles sold, representing a 31 per cent increase over

VW Break Sales Records
The Volkswagen Brand shifted a staggering 2.11 million vehicles worldwide in the the first half of 2007. From January to July

Next Generation Jaguar S-Type
Everyone at Ford is well aware that Jaguar is slowing running out of its 9 lives. With Ford's profits on

2007 July Sales Figures
June proved to another successful month for the Australian car industry. The results showed an overall increase of 11.3% over

8 Responses to “Jaguar sales increase”

Reckless1 Says:
May 19th, 2008 at 9:30 am
The question is, why??
(Report)
Frugal-One Says:
May 19th, 2008 at 1:46 pm
You guys wrote this story up all wrong!!

How can TATA get all the glory when they have only owned Jag for around a month.

FOMOCO [Premier Auto Group] deserve all the [belated] glory

Cheers

F-0
(Report)
Ivan Says:
May 19th, 2008 at 2:42 pm
I think the increased sales is due to the excellent review given to the new XF by TopGear (season 10). Thus the increase in order to 18k units.

Nothing to do with Tata…
(Report)
alec Says:
May 19th, 2008 at 4:27 pm
Isn’t Jag still owned by Ford until the end of the month??
(Report)
1947 Says:
May 19th, 2008 at 6:08 pm
awwwwwww
a few jealous faces
(Report)
No Name Says:
May 19th, 2008 at 6:44 pm
Reckless - Why!! COs they have a new car called the XF and a well good sports car the XK.

Alec - does it really matter who owns them?

I’ve read that the XF is to have a new 3.0 litre diesel to replace the 2.7litre unit. Presumably the same unit which is shred with the Ranger TDCI, dunno but worth a look at.
(Report)
alborz Says:
May 19th, 2008 at 7:23 pm
I think the point was, that buyers are not afraid that their premium luxury car is owned by Tata.
(Report)
Andrew M Says:
May 19th, 2008 at 10:26 pm
lets see how they go once they have designed their own model before credit is applied to Tata.

the good fortunes were set on their path before any sign over
(Report)