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BMW and M Division have released the first images and details of the new 2012 BMW 1 Series M Sport package. The standard car was only unveiled to the public yesterday yet M Division is already prepared to spice things up a bit.

Like many other models in BMW’s range, the M Sport pack merely garnishes models with a bit of extra zing for sportier handling and a more personalised look. With the new 1 Series, that attitude is no different.

M Division has come up with a subtle bodykit with a more aggressive front bumper, incorporating sharper side vents and a deeper chin (compared with the standard model above), as well as a redesigned rear bumper which continues the theme from the revised side skirts.

Inside, there’s a light peppering of ‘M’ branded trimmings, including a sportier leather-wrapped steering wheel, M gear knob and boot, and a number of brushed aluminium highlights and borders with matching pedals. There’s also the traditional M side sill aluminium plates placed inside all doors.

The M Sport pack also includes newly designed alloy wheels to compliment the look. The 2012 BMW 1 Series will go on sale in Australia around the end of this year. Pricing of the M Sport pack is yet to be announced.


  • Jimmy

    So, I thought there was a completely new model coming out soon? This is just a facelift right?

    • Jazrod

      This is the new model . . .

      • Roadtard

        The blue one looks more beaver than Beemer.

      • Jimmy

        That’s disappointing.

  • Jazrod

    The M-Package makes it look so much more appealing!
    Love it . . .

    • John

      You can put lipstick on a pig but it’s still a pig.

      • PeterG

        Or you can pretend it’s your girlfriend

        • Doctor Zoidberg

          Ahh, to have a pig for a girlfriend. I should be so lucky!

          - Doctor Zoidberg

  • A

    I’d like to see the back too, but so far I like this a lot more than the standard model.

  • HJP

    Looks better but still can’t get over the strange looking headlights.

    • JD

      the headlights here looks better than the headlights on the standard model

  • Car Fanatic

    Speaking from experience John?

  • flash

    BMW are on to something here, they release the worst photos first, polarising public opinion now they release better photos and a video showing the car in action, looking better again. This car will do well, the only rear wheel drive hatch in its class, more rear legroom, more boot space a more streamlined look compared to its predecessor and state of the art engines no doubt with better fuel efficiency. I’d say they’ll be laughing all the way to the bank.

  • Troy

    The seats in this thing are hideous… the fabric is almost identical to that found in a Zetec Fiesta!

  • Shak

    Still think it looks like a mish mash of family design cues, and just whatever the designer could find in the magazines in the Office Loo at the time.

  • Polishing a turd

    Well, I’ll just wait to see what the Benz A-Class comes out like now.