Hyundai will offer ESP Stability Control as standard in a selected range of its passenger vehicles for a limited time as part of its mid-year sale campaign.
Whilst it may not be a permanent change, for a limited time this will be the cheapest way for an Australian new car buyer to have the potentially life-saving technology.
The Getz 1.6 SX available from $14,990, Elantra 2.0 SX available from $19,990 and Tucson City 2.0 SX available from $24,990 will feature ESP as standard on all new models sold until June 30.
“Our own research indicates that as soon as people understand what ESP Stability Control does, they value it even more highly than ABS anti-skid brakes,” said Kevin McCann, Hyundai’s Director of Sales and Marketing.
ESP Stability Control can reduce the risk of a single vehicle accident where the driver is injured by as much as 68% according to studies conducted by Monash University in Victoria.