As Holden Designers Richard Fellazzo and Peter Hughes said.
The way a car looks is one of the most important things inorder for a car to sell and [hopefully] become a success – particularly as these days its all about image and the car says so much about the owner

If a car looks good it will attract potential customers and make them want to have a closer look..
They walk up to it open the door and if the interior looks good it will make them want to have a seat..
When they sit inside slide behind the wheel if it feels good ergonomic they’ll want to start her up..
If the engine sounds good it will make them want to go for a test drive and if the cars handling and performance is good it will make them want to buy one..

Then the only decision they have to make is which colour they want

I never knew this, and i have done my research on this, hours i have spent on the Search engines to get it right, thanks….

2. toyota do so add special models the altise sports. remember that?? and i see they are discounting camrys at the moment like 29k drive out. dont say they dont do it and what does it matter. they do it to boost sales, to give em a spur on otherwise they go a bit stale.

3. what im saying is if people have the choice it would be wheels over airbags eg. people think like…….. hey i can afford another 3k – 3.5k hmmmmm airbags or sporty set up?? yep of course sports. take a look why does the XR6 out sell the fairmont and the SV6 outsell the calais?

4. well looks are a matter of opinion but you cant argue you are getting prob the same value put in to exterior styling. and the toyota needs more bracing cause its FWD. a strut brace for eg. wont do s**t on a RWD car. they dont need them. now here is a fact, the falcon handles better than the aurion. it has just fallen into 2nd behind the commodore thanks to their improvements

5.well stop laughing at yourself. you havent proven anything. yes you can point out 2 things for an extra $2500+ yet the falcon still has a couple of distinct features on its own. maybe the extra the falcon still has like parking sensors etc arent as expensive as airbags but thats why i call that coupled with the $2500+ a fair test for value.
also just because things arent listed on extras/options lists doesnt mean they arent on offer. for eg toyota doesnt list a towbar?
and for the record ford does list side airbags on options list, and i am still waiting to hear what “PILE” of features toyota still has over the ford APART FROM AIRBAGS!!! because that is where that $2500 premium comes in.
P.S. ford does have the driver aids of ABS, EBD, DSC