Increase in Police radar and speed measuring devices.
Increase in pedestrian deaths and injuries.
Increase in frustration and road rage incidents.
Increase in deaths related to cars.
Increase in revenue due to petrol tax.
Increase in revenue due to speeding fines.

I think you have missed the whole point with this add.

These people are real people. Real families that have been affected. Parents who have lost children.. Your remarks about the road side shrines giving you the shits are just callus.

You have obviously never lost anybody meaningful in your life, until you have don’t judge.

Dont bring other issues such as the government needing to fix the public transport system into this… I think that’s for a different forum all together.

We (i.e. the speeding drivers) are the highest contributors?!
What happened to Alcohol, Drugs, Fatigue and Lack of Concentration,
Aren’t they also contributors as well as speed?

I seem to remember a “Wipe off Five” ad where they tried to prove
With two white AU Falcons, driving into the side of a truck, that going 5Km/H over the limit increased your stopping distance. Funny how the 65 Km/H vehicle got the tailgate while the 60Km/h car got a nice even surface to run into.
Also, remember the small controversy over that ad regarding the cars actual speeds?

Back to the ad I see the shot of a family member at a hastily made roadside shrine,
If there’s one thing that gives me the absolute shits when driving its roadside shrines.

What, can’t you find their grave?!

Seriously, if they’re buried at someplace where are they going to be, spirit and all?

Overall the only contribution I can see this ad making is little, apart from more “friends” to join us on the moving roadblock and the improved reflex action on the remote control.

Memo to the Victorian Government;

Try actually improving the public transport system.

What we need, I think, is to attempt to lobby all tiers of government, especially state governments, to deal with this issue. On another blog on this site somebody proposed pumping the cash raised from speed cameras into subsidising driver training and other road safety pursuits. This is a damned good idea, as at present revenue goes straight into the gov’s budget and is not necessarily spent on making road transport safer. Also, we need to work for a more rigorous licencing system (ideally a set state/federal minimum curriculum which states competencies which must be achieved before progressing) with a mandatory driver training and, in the case of those who’ve been caught in offences, maybe more training in lieu of a fine. The training element MUST address attitudes and motivations as well as the skills involved though, to ensure responsible driving habits and behaviours.

How can we be heard? Not sure – maybe if we as collective driving enthusiasts, families/friends of accident victims, industry reps, car manufacturers and interested parties lobby toward these outcomes we could see a change. A letter to the state transport minister perhaps? What would be great is if a few larger respected entities could also get on board – if we were represented by a couple of car magazines and car blogs as well, perhaps the message could get out there.

I definitely agree with you… Its pathetic that all that is required to obtain a license is a hazard test that even a child could pass, and a lousy drive. But the question is what do we do about it? How can we be heard…

The answer that they have is to limit P platers to one passenger… well that is not going to help at all.. because I can tell you from firsthand experience, the night my friend was killed he was the only passenger in the car…

As for the TAC adds being a waste of tax payers money…. At the end of the day if one life can be saved be a TAC campaign… then that’s enough for me.